Raheel Aquil: Search Engines Marketing Specialist

Yahoo! and Microsoft Receive US and EU Clearance to Implement Search Alliance - Web Hosting Industry News | Daily Web Hosting News and Web Host Interviews"

2010-02-18T12:31:00.000-08:00

Yahoo! and Microsoft Receive US and EU Clearance to Implement Search Alliance - Web Hosting Industry News | Daily Web Hosting News and Web Host Interviews"

Yahoo! Search Marketing Blog » You’re in Control

2010-01-21T02:24:00.000-08:00

Yahoo! Search Marketing Blog » You’re in Control

January 19th, 2010

You’re in Control

Network distribution and import campaigns features give greater control over your campaigns

We resolved to deliver to our Sponsored Search advertisers two great new features in the new year: network distribution control and an import campaigns tool. These items may have been on your wish list for a long time, and as of today, the wait is over. Here are the details:

Network Distribution
This new feature enables you to set up campaigns or ad groups targeting Yahoo! Search, Yahoo! Partners, or both.

If you select Yahoo! Search, your ads will appear only on Yahoo! search results pages. If you select Yahoo! Partners, your ads will appear across our partners’ pages, including WebMD, Buy.com, CNBC and CitySearch.

With the network distribution feature, you can choose for your ads to appear only on Yahoo! search results pages, only on Yahoo! partner implementations, or across the entire network. Even if you choose to target a campaign or an ad group to the Entire Network (i.e., both Yahoo! Search and Yahoo! Partners), you have the ability to fine-tune your bids with different bids for Yahoo! Partners.

If you’re familiar with our system of pricing discounts, you know that your clicks are automatically priced according to our assessment of the performance of traffic coming from various sources within our distribution network.

While your campaign objectives will determine the best use of network distribution, we recommend that advertisers target the Entire Network to maximize traffic volume, while retaining the ability to bid up or down on Yahoo! Partners. For more control and optimization capability, you may wish to duplicate key campaigns, with one targeting Yahoo! Search and the other targeting Yahoo! Partners.

The following tools can help you get the most out of this new feature:

Network Distribution Performance Report – Enables you to view reporting by traffic source at the campaign, ad group and keyword levels.
Ad Delivery Report – Provides insight into where your ads are showing on our various partners’ sites, and domain-level performance.
Blocked Domains – Block up to 500 domains that aren’t working for you.
Conversion-only Analytics – Allows you to track conversion events by domain, and record revenue that might be associated with a transaction.

Import Campaigns
This new tool is designed to help you easily and efficiently convert your campaign data from Google AdWords into Yahoo! Search Marketing formats. Simply download your third-party file, then import it from your computer into the Sponsored Search interface. You can import your file by selecting the “Import Campaigns” button, which is located on the Dashboard and the Campaigns tabs, or by selecting the Import tab.

Once the import is complete, you’ll be able to view any errors and pause the campaigns for review. Learn more about converting and importing your third-party campaign data.

Yahoo! Search Marketing Blog » The Next Wave of Search

2009-10-08T05:00:00.000-07:00

Yahoo! Search Marketing Blog » The Next Wave of Search: "The Next Wave of Search

Yahoo! Search Advertising Enhancements That Deliver

With all of the events that Yahoo! has gone through in the last several months, one of the questions I get is: “Does Yahoo! still care about search?” The answer is: Absolutely. In fact, Yahoo! is delivering a series of enhancements that deliver value to consumers and advertisers alike.

Our new search enhancements fall into four major areas: innovation, transparency and control, value, and consumer relevance.

Innovation
Only Yahoo! can combine the power of search and display to provide great value to our advertisers. Our search retargeting and Rich Ads in Search products are great examples of just that. Our initial testing suggests that Rich Ads in Search can help improve click-through rate by as much as 25%, and some advertisers have even more impressive results.

Later this month, we’ll build on the success of Rich Ads in Search and let some of our large brand advertisers bid for Rich Ads placement and pay by the click. Those advertisers will be able to manage Rich Ads and their budgeting, targeting and reporting directly from the Sponsored Search interface and our APIs.

Transparency and Control
You want to be in control of your ad campaigns. You want to know where your ads are showing, and you want better tools to manage them. That is why we just rolled out the Ad Delivery Report, which lets you see where your ads are showing on our various partner sites and how their traffic is performing for you. You can use our Blocked Domains feature to block sites that aren’t working for you.

You’ll have even more powerful tools to control where your ads show with Network Distribution. Network Distribution will let you run your ads on either Yahoo! or its partner network, and set bids separately for each channel. We expect to launch Network Distribution in the first quarter of next year.

Also next year, you’ll be able to get a look at our Yahoo! Search Marketing Desktop tool, an offline tool designed to help sophisticated search advertisers create and manage large campaigns. The tool will help you complete search advertising tasks easier and more quickly. If you’re interested in it now, please contact your account representative or sign up to inquire about our beta program.

Value
We know it’s all about value and results so we want you to get the most out of your investment. That is why we recently adjusted our pricing model to better align what you pay with the value of the clicks you receive. And we keep going. Later this year, you’ll see enhancements to our ad selection technology that are designed to improve the way ads get matched to consumer queries. Better matching means better results, and should lead to better return for you.

Consumer relevance
More personally relevant searches translate into more qualified leads for advertisers. Our new search results page gives users tools to discover new information, explore related concepts, and filter search results by specific sites and types of content such as people, videos and discussion forums.

We are also creating search that learns. Using search science that detects user intent by studying search behavior over time, our search technology is designed to better understand what people are searching for by looking at their previous searches.

If you haven’t noticed, our new marketing campaign puts the consumer at the center of everything Yahoo! does, and we’re backing that up by investing heavily in the consumer experience. Our success is tied to attracting more engaged consumers who, in turn, search more frequently. And that’s good news for you."

Yahoo! Search Marketing Blog » Do You Know Where Your Ads Are?

2009-09-11T00:14:00.000-07:00

Yahoo! Search Marketing Blog » Do You Know Where Your Ads Are?:

"Do You Know Where Your Ads Are?

New feature helps you see how your traffic performs

Would you like to know where your ads are running? Yahoo! is launching some new features that will let you know which Yahoo! partners are providing you traffic, and charge you according to the performance of the traffic you receive.

There you are
You probably know that your ads can appear not only on Yahoo, but on partners throughout our distribution network, and that you can block them if they’re not performing for you. But until now, if you didn’t have a pretty good head for web measurement stuff, you probably didn’t know which traffic sources were working for you. Now our Ad Delivery Report will let you see how your ads are performing on various partners, and use that information to block the partners who don’t give you what you need.

The Ad Delivery Report shows you not only your traffic sources—whether that be Yahoo! or some of our partners—but also how your traffic from those sources converts. Combined with one of our analytics options, you can track measurements such as impressions, click-throughs, conversions and return on ad spend. You can also filter the results by account, domain, distribution channel and tactic.

If you find traffic sources that you don’t want, you can enter the domains in our Blocked Domains tool. Keep in mind that you can block a maximum of 500 domains, so pick the domains that are most important for you to block based on the amount and performance of traffic. Make sure you’re getting enough traffic on those domains to make informed decisions about their performance, and keep in mind that when you block domains you reduce the traffic you’re likely to receive, too.

You can get started with the Ad Delivery Report by clicking on the “Reports” tab in the Sponsored Search interface, or learn more about how to use it in our help center.

Pay for what you get
As you’ll see when you start looking at your Ad Delivery Report, not every partner will perform the same for you. We’ve discounted our click charges accordingly for some time now. We’re now expanding the adjustments we make to our click charges based on our assessment of the performance of traffic coming from sources within our distribution network.

This will include deeper discounts on click charges for lower-performing traffic, and potential premiums on click charges for higher-performing traffic—in other words, your click charges will be more closely aligned to the performance of the traffic you receive.

How does it affect you? Based on our analysis, we expect that most advertisers will see click charges drop or remain unchanged, while a small fraction of advertisers may experience an increase in click charges. These adjustments are based on the performance of the traffic source, and won’t be affected by the quality of your ads. And, as always, you will never pay more for a click than the amount you set as your bid.

Now in a town near you
Sponsored Search has several new features that let you manage your billing and account information more easily. You can now edit your payment methods more simply, such as when you want to swap a credit card out for another, and more easily set an appropriate automatic charge amount to fund your account when your balance gets low. If you’ve just signed up with us using a promotional code, the system will let you see which credits are being applied to your account, along with their status. For more details about these changes, see what’s new in Sponsored Search.

We’ve also updated our geographic targeting feature. It already let you get specific in your campaigns by allowing targeting down to the city or ZIP code levels, and it’s now even more specific with the addition of 746 new cities. So, if you were dying to target the good folks of Beverly Hills, Calif. or San Benito, Texas, today is your lucky day."

Free & CPC Shopping Site Comparison

2009-08-20T11:06:00.000-07:00

Free & CPC Shopping Site Comparison:

Compare both free and CPC based price comparison websites

Free Product Comparison Sites:

Google Shopping
Live Products
MSN Shopping
Price.com
TheFind.com
CPC Shopping Engines:

About.com Shopping
Amazon
AOL Shopping
Ask Shopping
Bizrate
DealTime
Excite Shopping
Lycos Shopping
MySimon
NexTag.com
PriceGrabber.com
PriceRunner
PriceScan
Pronto.com
Shopping.com
Shopzilla
Yahoo Shopping

Product search engines (also known as product comparison engines, price comparison engines & shopping engines) offer a new way for web users to find the products they are looking for. When a person visits a product search engine they are able search products by price, store & store ratings allowing visitors to easily compare products. Each product in a search result usually includes an image, description, price and a link to buy from the advertiser’s website.

Shopping Search Engines can be free of cost to retailers or charge stores on a cost per click basis. As with PPC ads, CPC Shopping sites can get quite pricey and lower profit margins drastically. Businesses should take advantage of all the Product Search Engines which are free of cost. Why list in one price comparison engine when you could list in all of them for no cost allowing retailers reaching out to more people. All these shopping"sites are great for consumers but which ones are better for retailers? With numerous shopping engines available on the web, how do you choose the right one for your products? Below is a list of popular product comparison engines, their fees and services offered to retailers/advertisers.

Product Search Engines Offering Free Retailer Listings

Google Shopping – Google offers a free product listing to e-retailers. Retailers can upload a feed of their products or input product information individually including image URL, product URL, price and various other product specifics. Google Shopping visitors can sort products by relevance of their search terms, price, brand names, product ratings and store ratings. Products listed in this free price comparison engine expire after 31 days.

Live Products – Live, a Microsoft Corporation website also offers e-stores free product listings. Advertisers can upload their product information manually or in bulk via their FTP. Visitors of Live Products can search by product brand, category & price range. When visitors find the product they are looking for they then click to compare prices, which brings up a list of retailers and the product price for each. Visitors can click on the retailer they are interested in buying from and are brought to their website to purchase. This Product Comparison site offers visitors the ability to quickly and easily compare prices from different retailers. Items listed in Live Products expire after 30 days.

MSN Shopping –An affiliate website of Live Products offers retailers free product listings. MSN Shopping products are submitted and updated through Live Products. Visitors of this Shopping Comparison Engine can filter results by category, brand, seller and price range. They can also sort their results by price, ratings and alphabetically.

Price.com – Price.com offers e-stores the ability to list their products free of cost. When a visitor searches this price comparison engine for a product they are given a list of items along with images. When a visitor clicks on the product they are interested in they are given a list of stores, the store rating and their corresponding prices. When a visitor finds the store they want to buy from and click on the name they are brought to that advertiser’s website to purchase.

TheFind.com – E-stores can add their products with ease and free of cost to TheFind.com. When searching for a product visitors are offered the choice of filtering results by brands and stores. After finding the product they are looking for they are given all the product results with prices and store names and are listed in no particular order. Once a searcher finds the product and price they click on that store and are brought to their website. Retailers submit their products and this price comparison engine will crawl their website to constantly update product listings.

Shopping Search Engines with Cost Per Click Retailer Listings

About.com Shopping – Products are listed on this price comparison engine for a cpc basis which is powered by PriceGrabber.com. Retailers interested in being listed on About.com need to submit their information to PriceGrabber.com. Visitors of this shopping site find the product they are looking for and click on compare prices to view prices of all listed e-stores.

Amazon.com – Amazon.com allows retailers to list their products for a fee of $39.99 per month. In addition to this shopping search engines listing fee, retailers also have to pay Amazon a percentage of sales. Percentages paid by retailers are dependent on the type of products they sell. The obvious advantage of Amazon is the mass amount of traffic it receives, but in many cases the costs of listing outweigh profits. When visitors search for products they are offered an assortment of filter options to find the product that best suits them. E-stores can upload their products either one at a time or in bulk.

AOL Shopping – The popular website AOL, has a shopping comparison site which is also powered by PriceGrabber.com. AOL Shopping allows visitors the ability to filter searches by brand and price range. These filter options allow users to locate the product they want quicker and compare retailers easier than most other product comparison websites. Retailers wishing to be listed on this price comparison site should submit their data through PriceGrabber.com.

Ask Shopping – This product comparison site is powered by Pronto.com. Retailers can submit their product listings in bulk to Pronto.com and pay on a cpc basis. When visitors find the product they want they are given a list of retailers and their corresponding price. Clicking on a price will bring you to that retailer’s website and they will then be charged a cpc fee.

Bizrate – This product comparison site is an affiliate of Shopzilla. All listed products were uploaded in bulk through Shopzilla. Bizrate has the same filters and listing practices as its shopping comparison affiliate, Shopzilla.

DealTime – Part of the Shopping.com network, DealTime allows retailers to list their products on a cpc basis. Retailers wishing to be listed on this shopping comparison engine can upload their data through Shopping.com. This price comparison website offers the same search filters as most other shopping engines.

Excite Shopping – Products on this comparison site are listed on a cpc basis and are submitted via Pronto.com. This shopping engine offers the similar search filters as other comparison sites, including: price, brand and merchant. Stores which carry the searched product are listed along with their prices and when clicked on visitors are brought to that merchant’s website.

Lycos Shopping – Lycos Shopping is another affiliate of the price comparison site, Pronto.com. Retailers wishing to list their products on this shopping site must submit their data through Pronto.com. Search filters on this price comparison site include: price range, brand, product features and merchants. When a visitor locates a product and a price they like, they click on a price and are brought to that retailers site and that e-store is charged their cpc fee.

MySimon – MySimon is yet another PriceGrabber.com affiliate. Merchants interested in submitting their products should do so through PriceGrabber.com. When a searcher locates the product they are interested in on this shopping site they can compare prices of all e-stores carrying that item, allowing them to locate the best price. After clicking on the best price a visitor is brought to that advertiser’s website.

NexTag.com – Retailers can list their products on this price comparison engine on a cost per click basis. When a searcher clicks on a product the retailer is than charged a fee based on the product being sold. As with PPC, a person can click on an ad go to the retailer’s website and they not buy, costing the e-store money and lowering profit margins. This shopping comparison site accepts bulk product uploads but in order to set up an account be ready to deposit $150.00.

PriceGrabber.com – This product comparison website allows e-stores to list their products for a cost per click fee. When visitors find a product they are given a list of online retailers and their corresponding prices. After the searcher finds the price they want they click the product and are brought to that retailers store and the retailer is charged a small fee. Although the cpc fees are minimal, if they are clicked on numerous times it can become quite expensive. For retailers to list their products in this comparison engine they must deposit $50.00 and upload their data via a bulk feed.

PriceRunner – Retailers are able to list their products at a cpc rate on PriceRunner.com. E-stores can upload their products to this product search engine in bulk. PriceRunner does not offer all the search filters for visitors that other price comparison engines offer. Searchers can only filter results by brands and types. When results are listed they show an image, store name and product price. When a visitor finds the product they are searching for they click the store link and are brought to that e-store.

PriceScan.com –PriceScan.com offers e-stores the ability to list their products on a cost per click basis. Visitors search for a product and are brought to a page with various search matches. Clicking on a product bring visitors of this price comparison site to a listing of retailers along with their prices. When a searcher clicks on the retailer they wish to purchase from they are brought to their website to buy and the retailer is charged a fee. To setup a retailer account with PriceScan, be ready to deposit $50.00.

Pronto.com – E-Stores can list their products on this comparison site on a cost per click basis. The cpc fees paid vary depending on the type of products being listed, but are pretty consistent with other cpc comparison sites. Searchers of this shopping site can filter their search results by price, brand and merchant. After locating the product they want, visitors can compare prices from all retailers listing that item and when choosing a merchant are brought to their website and the merchant is then charged their cost per click fee. Retailers can upload their products in bulk to this product search engine.

Shopping.com – Retailers can list products on this price comparison engine on a cpc basis. Visitors of this popular shopping site can filter product results by price, brand and store. Product searchers can also view reviews of site retailers. When visitors are interested in a product they click on a price and are brought to that merchant’s website and the retailer is charged a fee.

Shopzilla – E-stores wishing to be listed on this price comparison engine pay based on a cost per click fee schedule. Products listed on Shopzilla can be uploaded in bulk and are listed on numerous other affiliate shopping sites. Searches can filter products by brand, price, store and numerous other filters depending on the product. All products which match a category are listed in no particular order and include the store name and their corresponding price.

Yahoo Shopping – CPC pricing is used for retailers wishing to list their products on this very popular shopping engine with fees varying depending on product categories. Retailers can also pay to be a featured merchant and have their products listed on top of searches. Along with the normal search filters, this comparison site offers visitors the ability to compare product listings side by side, allowing them to easily find the best deal.

Even after reviewing the list of shopping search engines you may still be asking yourself “which ones are the best to list in”? Although all of the above comparison sites are popular and get a lot of traffic it is expensive to list in all of them. Aside from listing in all of the free product comparison sites there is no real answer to which of the cpc comparison sites are best to list in. The best way to find the right solutions for your business is to just try them one at a time. By reviewing the cpc comparison site statistics for your account you can tell how many clicks you received and through further reviewing analytics you can track which products were purchased. The comparison site which drives the most traffic to your website and gives you the most purchases is the best solution for a successful e-store.

Ad Extensions - Introduction - AdWords Help

2009-08-20T08:22:00.000-07:00

Ad Extensions - Introduction - AdWords Help: "Ad Extensions - Introduction
Print

Ad extensions expand a standard text ad with additional business information such as an address, helping web users easily find out more about your business. Ads will appear as normal across Google and the Google Network, but the additional information may also appear on Google.com and its properties, such as Google Maps, in an enhanced format. For example, if you own a bicycle repair shop in downtown Tokyo, a customer near your store searching for bicycle repair shops or tools to repair their bicycle is a local user you could more effectively reach with ad extensions. The user will see your text ad, along with your business information.

Pricing and traffic

You're charged in the same way for ad extensions as you are for a standard text ad. However when your ads are shown on Google Maps, you won't be charged for clicks on your ad that expand the info windows on the map interface, but you will be charged for clickthroughs from the info window to your website.

To learn more about ad pricing in your location and currency, please see the account fees finder.

Where ad extensions appear

Your expanded ads are eligible to appear on Google and its properties (including Google Maps) and the Google Search Network. You can use ad extensions to target multiple locations wi"

Microsoft, Yahoo agree on long-sought search deal by AP: Yahoo! Tech

2009-07-29T05:51:00.000-07:00

Microsoft, Yahoo agree on long-sought search deal by AP: Yahoo! Tech: "SUNNYVALE, Calif. -

Microsoft has reached a deal with Yahoo for an Internet search partnership, ending years of back and forth negotiations.

The agreement announced Wednesday gives Microsoft access to the Internet's second-largest search engine audience.

It adds a potentially potent weapon to Microsoft's Internet arsenal as the software maker girds for an online assault against Google.

Yahoo is teaming with Microsoft following years of financial decay. In the process, Yahoo hopes to recover some of the money that was squandered in 2008 when it turned down a chance to sell the entire company to Microsoft for $47.5 billion.

Microsoft wants to process more search requests because the inquiries have become a critical lever for selling Internet ads."

Say Goodbye to the Dell Mini 9" Netbook

2009-07-29T03:42:00.000-07:00

Say Goodbye to the Dell Mini 9" Netbook: "Dell announced that the Mini 9 Netbook was officially discontinued after about 9 months on the market. (Hmm.. did they plan that?)

Netbooks are quickly becoming very popular! And why shouldn’t they? They’re great for travel, perfect for bloggers, and an excellent computer option for kids. So, why is Dell discontinuing?

The good news is that Dell did expand their Mini line and they have a few 10 inch options available for you to choose from if Dell is your preferred computer manufacturer. The Dell Mini 10v (pictured here in green) has a starting price of $299.

If you’re still on the fence or undecided you can always refer back to the video comparison of some of the most popular netbooks around."

Setting Bids - Yahoo! Search Marketing Help

2009-07-29T03:36:00.000-07:00

Setting Bids - Yahoo! Search Marketing Help: "Managing Bids

A bid represents the maximum amount you are willing to pay for a click on your ad. You cost per click, or CPC, is the actual amount you pay for a click. Bidding is a key part of managing your Sponsored Search account. An effective bidding strategy can help you:

* Better manage your bids.
* Allocate your advertising spend to help you receive the maximum amount of targeted traffic.
* Gain a higher return on your advertising spend.

Bidding at two levels

You can bid at two levels:

* keyword
* ad group

* At the ad group level, you set separate bids for Sponsored Search and Content Match campaigns.
* At the keyword level, you can only set a custom bid for that specific Sponsored Search keyword, or use the default bid from the ad group.

For example, if you set a custom bid of $0.50 for a keyword, it will set the bid for that keyword at that price. But if you set the keyword to use the default bid, it will use the bid you set for the ad group.

Bidding Adjustments

Bid adjustments are available for use with your account’s targeting capabilities. This feature allows you to add a premium to your current bid in the form of a dollar amount or a per"

Yahoo! Announced Panama Launch : See My Notes About Panama Directly From Yahoo! Search Marketing's Headquarters

2009-07-29T03:16:00.000-07:00

Yahoo! Announced Panama Launch : See My Notes About Panama Directly From Yahoo! Search Marketing's Headquarters: "Pricing Model, once cent above the guy below you is what you pay, that is if quality index is equal. If someone is paying $1 and an other is paying $0.75 and then an other is paying $0.60, so if the one bidding $1 is highest quality and the rest are equal, then one bidding $1 will pay $0.61, and one paying $0.75 will pay $0.51 and the one paying $0.60 will pay $0.26."

Yahoo! Improve Content Match Performance

2008-10-13T00:34:00.001-07:00

Behind the Scenes

These subtle changes are designed to lead to better Content Match performance

Sometimes a product launch is big, like our recent launch of APT from Yahoo!. And sometimes it's understated, like the improved version of our contextual advertising product, Content Match, which we're announcing this week. It's not a new brand, and it looks virtually the same in the user interface. It just works better—at matching your ads with interested customers and helping you achieve better return on your ad dollars.

Better Matching for Higher Click-Through Rates
We've been gradually moving Content Match to a new matching technology over the past few months. The new technology not only attempts to understand what the content is on a page, but also, who is viewing it, which helps you get your ad in front of the right customer. Content Match now combines a better understanding of web page and ad content with insights from users' geographic and behavioral profiles.

This combination can lead to more relevant clicks. Since we started rolling out the new technology, we've generally seen increases in Content Match click-through rates—and some advertisers have seen those rates climb appreciably. What it does for you can depend on a lot of things, including the keywords you select, the ads you write, and the settings you choose.

Improved? Ask these Advertisers
Results matter for Bankrate.com, which provides financial services to consumers. A long-time customer of Yahoo! Search Marketing, Bankrate takes a very performance-driven approach to search engine marketing. The company tested Yahoo!'s improved Content Match services this past August and September, and experienced significantly increased conversions during that period. "Yahoo!'s Content Match Network refocus on quality and relevancy has improved the delivery of the right message to the right person at the right time," says Rafael Zorrilla, Bankrate.com's Director of Interactive Marketing.

Lulu.com, a marketplace for digital content from authors, artists and musicians, has used Yahoo! Search Marketing for more than four years to point users to its services, which include free web storefronts and social networking offerings. Lulu's Director of Search Engine Marketing, Dan London, has used Content Match on and off for the past two years. Recently, he noticed significant improvements to the service, including appreciably lower costs of conversion.

"In the last couple of months, I noticed that targeting our users through contextual ads was improving and that we were seeing more clicks at lower costs," he says. "Although we had spent time improving the keywords in our campaigns, we knew that there had to be something more to it. After learning that Yahoo! had made improvements to its matching technology, it's clear that it's been part of what has driven this overall effectiveness."

Why Content Match?
Content Match can help you reach a wider range of traffic than you could previously reach with search alone, and can help raise your brand awareness. You can:

Tap into the customers who visit Yahoo! and its content network for activities beside search, such as email or news.
Gain impressions at a relatively low cost and grow your brand.
Complement your offline and search campaigns.

Content Match has been a great service for Lulu, according to London. "Yahoo!'s Content Match has allowed us the opportunity to reach potential customers who do not turn to search engines to find what they need," he says.

What Do I Need to Do?
The new matching technology is already running, so all you need to do is start a Content Match campaign. Because Content Match isn't necessarily meant to target users when they are actively searching for your business, it may convert at a different rate than Sponsored Search. Keep in mind these basic guidelines when you set up your campaign:

Create Content Match-only campaigns to manage bids and budgets separately from Sponsored Search.
See how much you can afford, and adjust your bids as you learn the value of this traffic for you. If you add a Content Match campaign, you may need to adjust your budget accordingly.
Write specific ads and select targeted keywords for those ads, so that the ads are more likely to appear in the type of content where you want them.

If you've been using Content Match, you may already be noticing a bump. If you're not using it yet and it fits your business, it may be worth a try.

— Jeff Sweat

Online access:

http://www.ysmblog.com/blog/2008/10/10/behind-the-scenes/#comment-609273

Yahoo! Search Marketing Match Types:

2008-08-07T04:12:00.001-07:00

Overview: Match Types

Overview
Standard Match Type
Advanced Match Type
Excluded Words
How It Works
Benefits
Tips & Best Practices

Overview

For your Sponsored Search
distribution tactic, Yahoo offers two match types by which your ads may be displayed:

Standard match type – for exact matches of your keywords or their minor variations.
Advanced match type – for matches that use your keywords in various contexts.

When using Advanced match type, Yahoo also provide you with Excluded Words option to help refine your matches by filtering out searches that are not relevant to your business.

Standard Match Type

The Standard match type displays your ads for exact matches to your keywords, as well as for singular/plural variations and common misspellings.

Example

If you advertise on the keyword "plasma television," your ad may be shown for the following search queries:

Advanced Match Type

The Advanced match type extends your reach by displaying your ads for a broader range of search related to your keywords, titles, descriptions, and/or web content. The Advanced match type also includes keywords from Standard match type queries.

Example

If you advertise on the keyword "plasma television," your ad may be shown for the following search queries:

Excluded Words

When using advanced match type, it's important to use the Excluded Words feature to help block unwanted searches that you believe may not be relevant to what you are offering. Please note that the Excluded Word feature is not available to the Standard match type.

This feature helps refine your matches as illustrated in the examples below:

Using Advanced match type for following keywords:	You may want to use following Excluded Words:	Reason to block:
color television	used	You only sell new televisions
ski lessons	children	You only offer lessons to adults
beachfront condo	for sale	You only rent condos
designer shoes	repair	You only sell designer shoes

Things to Note:

Excluded Words can be set at the account level (in the Administration tab) and ad group level (in the Ad Group Setting page).
At the account level, it will help block out unrelated search terms that you select for all ad groups in your account. For example, if you only sell new products, you may want to exclude "used" at the account level.
At the ad group level, it will only help block out unrelated search terms for that specific ad group.
You may add up to 250 Excluded Words (or phrases) at both the account and ad group levels.

Note:

If you add a large number of excluded words at the ad group level, you may experience issues with bulk management. In bulk submission spreadsheet, all ad group-level excluded words are listed one per row, so adding a lot of excluded words could increase the number of rows past Excel 2003's 65,000-row limit..

If you experience any difficulty with account bulk downloads, please contact Yahoo Customer Solutions department or your account manager for possible solutions.

Benefits

Match type options allow you to:

Either target specific keywords or expand your reach by displaying your ads for a broader range of relevant searches.
Help improve your performance by broadening and/or targeting your results using our match type features.

With Advanced match type, you can:

Target additional potential customers based on the existing content of your ad, which can help you save time and effort in managing new keywords.
Keep your results relevant and focus your budget on the likeliest customers by using the Excluded Words feature to block certain searches that you believe will not apply to your products or services.

How It Works

You can manage your match types at different levels in your account, which gives you more control on how you manage your match types.

Setting match type to "Standard" at this level:	Has this impact:	Maximum number of excluded words when using Advanced match type
Account	Sets match type to Standard for all campaigns, ad groups and keywords in the entire account.	Up to 250 words and/or phrases
Campaign	Sets match type to Standard for all ad groups and keywords in a single campaign.	Excluded words are not available at this level
Ad Group	Sets the match type to Standard for all keywords within a specific ad group.	Up to 250 words and/or phrases
Keyword	Sets match type to Standard for a specific keyword.

Key points:

The "Standard" match typesetting overrides any "Advanced" settings in levels below it.
If you select the Standard match typesetting at the account level, all of the campaigns, ad groups and keywords in your entire account will be defaulted to the Standard match type, regardless of the settings at the lower levels.
If you want to use the Advanced match type at any level of your account, all match type settings in the levels above it must also be set to "Advanced."
Think of your account-level setting like the electrical circuit breaker in your house: If your circuit breaker is off, none of your outlets or appliances will work. Similarly, if your account is turned "off" to the Advanced match type (by selecting Standard), then none of your ads can be displayed for an advanced match type result.

Example:

You selected "Advanced" as your match type setting for a few of your ad groups.
After testing, you decide that you would prefer all your ad groups in one campaign to be set to the "Standard" match type only.
You can most easily make this change by setting your match type setting to "Standard" at the campaign level. (Then you do not have to switch it to "Standard" for each individual ad group.)

Tips & Best Practices

Use Advanced match type for keywords that are specific to the service or products you offer.
Try to avoid Advanced match type for generic terms such as "television" or "books" because you may receive traffic from searches not closely related to what you are offering.
Improve your campaign performance by applying Excluded Words at both account and ad group level.
Learn which terms to exclude by looking at your web server logs; work with your web developer to obtain this information.
Identify the keywords that do not apply to your business but may be commonly used by potential customers.
Be selective when choosing your Excluded Words at the account level since they apply to all keywords in your account.
Choose keywords for each ad group carefully.
Grouping similar keywords into separate ad groups may allow you to set Excluded Words that apply to the specific keywords in each ad group.
Selecting the most appropriate keywords using Advanced match type may help you get more potential customers.
As you set your bids, keep in mind that Advanced and Standard match type ads receive equal priority in appearing in search results

Ask Sponsored Listings Editorial Guidelines

2008-08-05T23:46:00.001-07:00

The Ask Jeeves-Google partnership isn't ending. Google's ads will continue to show up on Ask Jeeves. But now, any advertiser that wishes will easily be able to purchase placement directly through Ask Jeeves itself.

Based on years of experience with both businesses and searchers, these guidelines will help you create high-performance listings that drive more qualified traffic to your pages. It is your responsibility to make sure your listings adhere to the guidelines. Ask Sponsored Listings (ASL) may reject listings that do not adhere to the guidelines or that it deems otherwise inappropriate.

There are four high level principles upon which the guidelines are based:

Ad Copy: A listing must accurately represent the linked page and keyword at all times.

Editorial Discretion
- To help expedite the approval process of your ads, the Ask Sponsored Listings Editorial Team may correct spacing and spelling errors when found in the title and description of your copy. An email will be sent to alert you when any of your ads have been modified.
Grammar and Spelling
- Capitalization
  - Unacceptable
    - Unnecessary capitalization that is solely used for emphasis is unacceptable (ex: "FREE upgrade", "Buy NOW")
  - Acceptable
    - Acronyms (ex: "ASAP", "OK")
    - Company name if the brand name is capitalized (ex: "DELL")
- Spacing
  - Unacceptable
    - Incorrect spacing between words, letters and punctuation is unacceptable (ex: "Mortgage.Rate", "Mortgage ! Rate", "M o r t g a g e", "Mortgagerate")
  - Acceptable
    - Correct spacing between #'s and symbols (ex: #353-6121, $49.99)
    - Display URL in ad copy (ex: www.AskJeeves.com – AskJeeves is OK in ad copy)
- Spelling
  - Unacceptable
    - Obvious Misspellings are unacceptable (ex: Recieve, Guarantie)
- Characters
  - Unacceptable
    - Symbols, Numbers and Letters in place of words (ex: Make $$$, Find a # of products, Look 4 it here, We care about U)
Punctuation
- Exclamation Point
  - Unacceptable
    - Ads that include more than one exclamation point will not be accepted
- Unnecessary Punctuation
  - Unacceptable
    - Punctuation used for extra and unnecessary emphasis is unacceptable (ex: *Free Upgrade*, <>)
  - Acceptable
    - Common punctuation (ex: Set up your account today!)
Repetition
- Repetitive Punctuation
  - Unacceptable
    - Buy here...
- Repetitive Words
  - Unacceptable
    - Buy buy buy here, free free free upgrade
Style
- Call to Action
  - Refrain from using general Call to action phrases (ex: Click here, Visit us, Apply now)
    (ex: Click for your free horoscope today, Apply for 0% Intro APR on Purchases for 12 Months!)
- Superlatives
  - Refrain from using superlative language such as, Lowest Price, Highest Quality, Best Car, # 1 Computer Software, Largest.
  - Superlative language must be supported on the landing page by third party verification/certification (i.e. Voted #1 by ZNet.com)
- Competitive Advantages
  - Competitive advantage claims such as, Better than, Superior to, and Cheaper than, must be supported on the landing page
- Offensive Language
  - Refrain from using language that is explicit, inappropriate, or offensive

Keywords: There must be a clear and obvious connection between the keyword phrase and the content or purpose of the ad copy and destination page.
- Trademark Issues
  - Please refer to the ASL Trademark Policy
URLs: The listing URL must be fully accessible, functional and loadable at all times.
- Display URL
  - Your display URL must be an accurate representation of your website.
  - Your display URL must include an extension (.net, .edu, .com, etc.).
- Destination URL
Content: Content that promotes illegal activities or that infringes on third party intellectual property and other rights are not acceptable. Sites promoting certain age restricted products and other regulated products are acceptable under certain conditions

Microsoft AdCenter Editorial Guidelines

2008-07-25T23:39:00.001-07:00

Successful online advertising—the process of matching qualified customers who use the Internet with appropriate buying opportunities—results in both satisfied users and advertisers. The key to success in online advertising is creating an ad that is relevant, clear, and accurate. Adhering to the following guidelines will help your ad content get accepted more quickly.

Word and character counts

Make sure that your ad title and text meet Editorial Guidelines.

Minimum word count. A combined total of at least 6 words is required in your title and descriptive text.

Character limitations. If your ad title, ad text, or destination URL exceeds certain character limitations, you will receive an error message.
- Display URL: 35 character limit. (The display URL
  (The Internet address that customers see in an ad following the ad text.) is the last line of your ad.)
- Destination URL: 1,022 character limit. (The destination URL
  (The Internet address of the webpage a customer is taken to after clicking an ad link, or display URL.) is not displayed in your ad, but it is used as the landing page for the ad.)

Content

Make sure that the type of content you are advertising is allowed. For example, adult or sexual content, profanity, weapons, or deceptive or illegal products and services, such as essay writing, are not allowed. For a complete list of disallowed content, see Content guidelines.

Grammar and punctuation

Make sure that your ads follow these simple rules:

For examples of the proper use of grammar and punctuation in your ads, see Style and grammar examples.

Ad relevance

A relevant ad is defined as an ad that closely reflects the most probable user intent during a keyword search. Both the ad copy and the content on the landing page must be sufficiently relevant to the keyword. Help make your ads more relevant by following these guidelines:

Duplicate ads

Make sure that your ad does not duplicate any of your other ads.
To provide the best possible user experience, Microsoft AdCenter does not permit redundant listings. Advertising affiliates are allowed, but Microsoft AdCenter reserves the right to disallow specific ads or affiliates if the search results are too homogeneous.

Trademarks

Make sure that you do not bid on the trademarks of others as keywords, or include them within the text of your ads, unless your use of the trademark is lawful and within the uses allowed by Microsoft AdCenter policy. For more information, see Trademark guidelines.

Special or free offers

Make sure that your landing page prominently features any special or free offers that are described in the ad. For example, if your ad offers select movies at 50% off, the landing page must feature the movies that are 50% off.

Calls to action

Do not use a nonspecific call to action ("click here," for example). You can use specific calls to action ("buy direct," for example).

Technical requirements

Be sure that your display URL (The Internet address that customers see in an ad following the ad text.) , destination URL (The Internet address of the webpage a customer is taken to after clicking an ad link, or display URL.) , and landing page
(The webpage on which a user "lands" after clicking an ad title. The title links to the page specified by the ad's destination URL.) meet these requirements:

Language

Make sure that ads and keywords are written in the language set for the ad group. For more information about the language and region setting, see Select a language and market for an ad group.

Below is the example under the above guidelines and you need to consider when drafting your ads.

Disapproved Ad

Save On Dell Batteries

Order Your Dell Battery

Low Prices, Fast Shipping, Buy Now!

www.memory4less.com

Site not related to Ad text - Style guidelines

Each ad is associated with a specific keyword. If the ad is disapproved, then all of the keyword associations for the ad will be disapproved. If the ad is active but associated with a disapproved keyword, the association will be disapproved

Approved Ad

Buy {YOURKEYWORD}

Shop for {YOURKEYWORD} 100% Guaranteed Same Day Shipping!

www.memory4less.com

Related topics

Content guidelines

Style and grammar examples

Gambling guidelines

Trademark guidelines

Reasons for disapproved ads and keywords

,IS_adCenter_4_0_4 , , 120yek , 65yek , lairotide , yekdi124 limits, character, content, grammar, ad relevance, relevance, duplicate ads, duplicate, trademarks, rejected, pending, submitted, editorial, guidelines, editorial guidelines, style guidelines

The Search Landscape Reflected In Paid Results

2008-07-21T03:36:00.001-07:00

Any of you who have read some of my past articles or who have visited Beanstalk's services pages will know - I'm not a PPC guy. Quite honestly, it's not in my primary skill set and it's something I would definitely prefer to leave to the experts. Now that said, following Google and its health (which is tied directly to AdWords and AdSense) is something I'm keenly interested in. To this end, recent changes in Google's paid search display and ranking systems will have huge impacts on advertisers and, more important for the purpose of this article, on Google itself.

A couple weeks ago a friend of mine, Richard Stokes from AdGooroo sent me a PDF entitled, "Search Engine Advertiser Update - Q208" . With this document they outline the changing trends in the paid search marketplace and many of the stats are surprising. If you're a PPC manager they're obviously directly important. For those of us in the organic optimization world they are still both interesting and important. They're interesting for reasons which will become clear below and they're important because anything that affects the economic health of the search engines affects the search landscape both inside and outside of the paid search realm.

Paid Search Market Share

what could be more important to the engines than their percentage of the paid search arena? Does Google really care about being the dominant search engine as far as organic search goes? Let me put this a different way, if Google was standing in front of their shareholders - would they prefer to announce that they held 80% of all worldwide searches and reported revenues of $7.8 billion dollars for the quarter OR would they rather stand up and say they hold 20% of all worldwide searches and reported revenues of $8.7 billion dollars? Organic results drive traffic which in turn results in clicks on paid ads. From a business standpoint that's the only reason that organic search even matters.

So which engine has the healthiest paid search environment? According to AdGooroo, Q2 results show a different world than one might guess (which is why I noted that it is interesting).

Over the past twelve months advertiser growth (or lack thereof) breaks down as follows:

Google: -8.5%
Yahoo!: +9.8%
MSN: -6.7%

Advertiser counts have also changed (i.e. the number of advertisers on the engine). Yahoo! leads in this area as well with a growth of 0.03%. Google dropped by 6.4% and MSN dropped by almost 20% (good thing they have their OS revenue to fall back on).

And A Drop In Ads

To go even further, Google has increased the importance of quality which has resulted in a reduction of nearly 40% in the number of ads that appear on a results page. 6 months ago ~6.5 ads appeared per page whereas now that number is closer to 4. This has the potential to significantly help or significantly hinder Google's revenue.

As Richard Stokes points out and I completely concur, this places Google in an environment where one of two things will happen:

1. Advertisers will realize that their clicks are converting much higher, search marketers will spend more time and resources creating more and more relevant ads and landing pages and advertisers will be willing to bid more as the conversions improve, or

2. The competition for the top spots will be reduced and so too will the average bid prices.

Google's Q2 Report

And what inspired the writing of this article was actually the release of Google's Q2 report earlier today. After reading it I immediately had to contact Richard and let him know that the results confirmed some of the predictions noted in his work. He writes:

"... the auction-based bidding system makes this a double-edged sword. As the number of advertisers declines, so does the competitive pressure for higher bid prices. If advertisers don't step up to the plate and bid more aggressively for placement, then it's possible that search revenues could stagnate."

Google revenues were up only 3% over Q1 of this year and revenue from paid clicks was down by 1%. This is the first time in Google's history post-IPO that I can remember them showing reductions in revenue in one quarter over the previous. It appears that this new paid search model in not quite as effective at pulling in money as the old.

Now, to be fair, the new system of requiring higher quality scores and better ads and landing pages is new - only a few months old at this point and so there are likely still bugs to be worked out, but Wall Street did not react favorably to the announcements today and I suspect that the situation isn't going to look better for Google at the close of day tomorrow (though what do I know about stocks).

What Does This Mean?

So what does this mean? This means that Google has a lot of work to do and those in the paid search space need to pay close attention (even closer than normal) as shareholders don't like to see losses and Google is going to need to make moves to recover and show significant gains by the time their Q3 reports come out.

One might guess that this also means that Yahoo! is gaining ground (which is true) but it's definitely a case of too little too late. Also earlier today (it was a busy day in search) Yahoo! released a letter to its shareholders that on one hand referred to the alliance between Microsoft and Carl Icahn as a destroyer of shareholder value for Yahoo! and then went on to say that they would be willing to sell the company to Microsoft at $33/share (which is what Microsoft has offered previously and which is more than $10 above their current market value).

It seems that one can't look at the stronger relative results in the paid search area that Yahoo! has achieved as a win when they seem to be backsliding on their initial position regarding the sale to Microsoft.

So Where Do We Go From Here?

For one thing, watch closely. Monitor resources such as AdGooroo's research library, and the Clix Marketing blog. Pay close attention as we're going to see a lot of changes to what's going on and these changes are likely going to have effects on both the paid and the organic results as Google strives to provide the better results they're targeting through paid search now but at the same time improve their revenue.

This may involve adjustments to the quality scoring (I can pretty much guarantee that one) and may involve adjusting how paid ads appear on the page with the organic results. All we can really do is watch, wait and adapt.

Google Inc. Advertising Program Terms Policy Update

2008-07-15T22:32:00.000-07:00

The Google AdWords Team

You can find out about the advertising program (Google Adwords) updates below under Google AdWords terms and conditions.

Dear AdWords Advertiser,

We're writing to let you know about a change to Google's advertising
policies that may affect your AdWords account.

Beginning in the coming weeks, we are expanding our Mobile
Subscription Services policy to no longer accept AdWords ads that
promote mobile content that require users to enter personal
information if the site does not clearly display pricing. Mobile
content includes, but is not limited to, one-off purchases as well as
subscriptions.

We will also require that subscription information be clearly
displayed if the service is not a one-off purchase. For sites
promoting subscription services, both the price and billing interval
should be displayed along with a checkbox or other opt-in method. If
the user does not opt in, he or she should not be able to proceed.
All of the above should be located in a prominent place on the page on
which users enter their personal information and should be easy to
find, read and understand.

When we make this change, Google will suspend all ads identified as
being in violation of this policy. If your account is affected by this
policy change, please make any necessary changes to your site to
comply.

We have thought hard about our stance on the advertising of this
content and the potential effect that our policy decision could have
on AdWords advertisers. However, as a business, Google must make
decisions regarding the advertising that we accept. We apologise for
the inconvenience that this policy change may cause you.

Yours sincerely,

The Google AdWords Team

Google Inc. Advertising Program Terms

These Google Inc. Advertising Program Terms ("Terms") are entered into by, as applicable, the customer signing these Terms or any document that references these Terms or that accepts these Terms electronically ("Customer") and Google Inc. ("Google"). These Terms govern Customer's participation in Google's advertising program(s) ("Program") and, as applicable, any insertion orders or service agreements ("IO") executed by and between the parties and/or Customer's online management of any advertising campaigns. These Terms and any applicable IO are collectively referred to as the "Agreement." Google and Customer hereby agree and acknowledge:

1 Policies. Program use is subject to all applicable Google and Partner policies, including without limitation the Editorial Guidelines (adwords.google.com/select/guidelines.html), Google Privacy Policy (www.google.com/privacy.html) and Trademark Guidelines (www.google.com/permissions/guidelines.html), and Google and Partner ad specification requirements (collectively, "Policies"). Policies may be modified at any time. Customer shall direct only to Google communications regarding Customer ads on Partner Properties. Some Program features are identified as "Beta," "Ad Experiment," or otherwise unsupported ("Beta Features"). To the fullest extent permitted by law, Beta Features are provided "as is" and at Customer's option and risk. Customer shall not disclose to any third party any information from Beta Features, existence of non-public Beta Features or access to Beta Features. Google may modify ads to comply with any Policies.

2 The Program. Customer is solely responsible for all: (a) ad targeting options and keywords (collectively "Targets") and all ad content, ad information, and ad URLs ("Creative"), whether generated by or for Customer; and (b) web sites, services and landing pages which Creative links or directs viewers to, and advertised services and products (collectively "Services"). Customer shall protect any Customer passwords and takes full responsibility for Customer's own, and third party, use of any Customer accounts. Customer understands and agrees that ads may be placed on (y) any content or property provided by Google ("Google Property"), and, unless Customer opts out of such placement in the manner specified by Google, (z) any other content or property provided by a third party ("Partner") upon which Google places ads ("Partner Property"). Customer authorizes and consents to all such placements. With respect to AdWords online auction-based advertising, Google may send Customer an email notifying Customer it has 72 hours ("Modification Period") to modify keywords and settings as posted. The account (as modified by Customer, or if not modified, as initially posted) is deemed approved by Customer in all respects after the Modification Period. Customer agrees that all placements of Customer's ads shall conclusively be deemed to have been approved by Customer unless Customer produces contemporaneous documentary evidence showing that Customer disapproved such placements in the manner specified by Google. With respect to all other advertising, Customer must provide Google with all relevant Creative by the due date set forth in that Program's applicable frequently asked questions at www.google.com ("FAQ") or as otherwise communicated by Google. Customer grants Google permission to utilize an automated software program to retrieve and analyze websites associated with the Services for ad quality and serving purposes, unless Customer specifically opts out of the evaluation in a manner specified by Google. Google may modify any of its Programs at any time without liability. Google also may modify these Terms at any time without liability, and Customer's use of the Program after notice that these Terms have changed constitutes Customer's acceptance of the new Terms. Google or Partners may reject or remove any ad or Target for any or no reason.

3 Cancellation. Customer may cancel advertising online through Customer's account if online cancellation functionality is available, or, if not available, with prior written notice to Google, including without limitation electronic mail. AdWords online auction-based advertising cancelled online will cease serving shortly after cancellation. The cancellation of all other advertising may be subject to Program policies or Google's ability to re-schedule reserved inventory or cancel ads already in production. Cancelled ads may be published despite cancellation if cancellation of those ads occurs after any applicable commitment date as set forth in advance by the Partner or Google, in which case Customer must pay for those ads. Google may cancel immediately any IO, any of its Programs, or these Terms at any time with notice, in which case Customer will be responsible for any ads already run. Sections 1, 2, 3, 5, 6, 7, 8, and 9 will survive any expiration or termination of this Agreement.

4 Prohibited Uses; License Grant; Representations and Warranties. Customer shall not, and shall not authorize any party to: (a) generate automated, fraudulent or otherwise invalid impressions, inquiries, conversions, clicks or other actions; (b) use any automated means or form of scraping or data extraction to access, query or otherwise collect Google advertising related information from any Program website or property except as expressly permitted by Google; or (c) advertise anything illegal or engage in any illegal or fraudulent business practice. Customer represents and warrants that it holds and hereby grants Google and Partners all rights (including without limitation any copyright, trademark, patent, publicity or other rights) in Creative, Services and Targets needed for Google and Partner to operate Programs (including without limitation any rights needed to host, cache, route, transmit, store, copy, modify, distribute, perform, display, reformat, excerpt, analyze, and create algorithms from and derivative works of Creative or Targets) in connection with this Agreement ("Use"). Customer represents and warrants that (y) all Customer information is complete, correct and current; and (z) any Use hereunder and Customer's Creative, Targets, and Customer's Services will not violate or encourage violation of any applicable laws, regulations, code of conduct, or third party rights (including without limitation intellectual property rights). Violation of the foregoing may result in immediate termination of this Agreement or customer's account without notice and may subject Customer to legal penalties and consequences.

5 Disclaimer and Limitation of Liability. To the fullest extent permitted by law, GOOGLE DISCLAIMS ALL WARRANTIES, EXPRESS OR IMPLIED, INCLUDING WITHOUT LIMITATION FOR NONINFRINGEMENT, SATISFACTORY QUALITY, MERCHANTABILITY AND FITNESS FOR ANY PURPOSE. To the fullest extent permitted by law, Google disclaims all guarantees regarding positioning, levels, quality, or timing of: (i) costs per click; (ii) click through rates; (iii) availability and delivery of any impressions, Creative, or Targets on any Partner Property, Google Property, or section thereof; (iv) clicks; (v) conversions or other results for any ads or Targets; (vi) the accuracy of Partner data (e.g. reach, size of audience, demographics or other purported characteristics of audience); and (vii) the adjacency or placement of ads within a Program. Customer understands that third parties may generate impressions or clicks on Customer's ads for prohibited or improper purposes, and Customer accepts the risk of any such impressions and clicks. Customer's exclusive remedy, and Google's exclusive liability, for suspected invalid impressions or clicks is for Customer to make a claim for a refund in the form of advertising credits for Google Properties within the time period required under Section 7 below. Any refunds for suspected invalid impressions or clicks are within Google's sole discretion. EXCEPT FOR INDEMNIFICATION AMOUNTS PAYABLE TO THIRD PARTIES HEREUNDER AND CUSTOMER'S BREACHES OF SECTION 1, TO THE FULLEST EXTENT PERMITTED BY LAW: (a) NEITHER PARTY WILL BE LIABLE FOR ANY CONSEQUENTIAL, SPECIAL, INDIRECT, EXEMPLARY, OR PUNITIVE DAMAGES (INCLUDING WITHOUT LIMITATION LOSS OF PROFITS, REVENUE, INTEREST, GOODWILL, LOSS OR CORRUPTION OF DATA OR FOR ANY LOSS OR INTERRUPTION TO CUSTOMER'S BUSINESS) WHETHER IN CONTRACT, TORT (INCLUDING WITHOUT LIMITATION NEGLIGENCE) OR ANY OTHER LEGAL THEORY, EVEN IF ADVISED OF THE POSSIBILITY OF SUCH DAMAGES AND NOTWITHSTANDING ANY FAILURE OF ESSENTIAL PURPOSE OF ANY LIMITED REMEDY; AND (b) EACH PARTY'S AGGREGATE LIABILITY TO THE OTHER IS LIMITED TO AMOUNTS PAID OR PAYABLE TO GOOGLE BY CUSTOMER FOR THE AD GIVING RISE TO THE CLAIM. Except for payment obligations, neither party is liable for failure or delay resulting from a condition beyond the reasonable control of the party, including without limitation to acts of God, government, terrorism, natural disaster, labor conditions and power failures.

6 Agency. Customer represents and warrants that (a) it is authorized to act on behalf of and has bound to this Agreement any third party for which Customer advertises (a "Principal"), (b) as between Principal and Customer, the Principal owns any rights to Program information in connection with those ads, and (c) Customer shall not disclose Principal's Program information to any other party without Principal's consent.

7 Payment. Customer shall be responsible for all charges up to the amount of each IO, or as set in an online account, and shall pay all charges in U.S. Dollars or in such other currency as agreed to in writing by the parties. Unless agreed to by the parties in writing, Customer shall pay all charges in accordance with the payment terms in the applicable IO or Program FAQ. Late payments bear interest at the rate of 1.5% per month (or the highest rate permitted by law, if less). Charges are exclusive of taxes. Customer is responsible for paying (y) all taxes, government charges, and (z) reasonable expenses and attorneys fees Google incurs collecting late amounts. To the fullest extent permitted by law, Customer waives all claims relating to charges (including without limitation any claims for charges based on suspected invalid clicks) unless claimed within 60 days after the charge (this does not affect Customer's credit card issuer rights). Charges are solely based on Google's measurements for the applicable Program, unless otherwise agreed to in writing. To the fullest extent permitted by law, refunds (if any) are at the discretion of Google and only in the form of advertising credit for only Google Properties. Nothing in these Terms or an IO may obligate Google to extend credit to any party. Customer acknowledges and agrees that any credit card and related billing and payment information that Customer provides to Google may be shared by Google with companies who work on Google's behalf, such as payment processors and/or credit agencies, solely for the purposes of checking credit, effecting payment to Google and servicing Customer's account. Google may also provide information in response to valid legal process, such as subpoenas, search warrants and court orders, or to establish or exercise its legal rights or defend against legal claims. Google shall not be liable for any use or disclosure of such information by such third parties.

8 Indemnification. Customer shall indemnify and defend Google, its Partners, agents, affiliates, and licensors from any third party claim or liability (collectively, "Liabilities"), arising out of Use, Customer's Program use, Targets, Creative and Services and breach of the Agreement. Partners shall be deemed third party beneficiaries of the above Partner indemnity.

9 Miscellaneous. THE AGREEMENT MUST BE CONSTRUED AS IF BOTH PARTIES JOINTLY WROTE IT AND GOVERNED BY CALIFORNIA LAW EXCEPT FOR ITS CONFLICTS OF LAWS PRINCIPLES. ALL CLAIMS ARISING OUT OF OR RELATING TO THIS AGREEMENT OR THE GOOGLE PROGRAM(S) SHALL BE LITIGATED EXCLUSIVELY IN THE FEDERAL OR STATE COURTS OF SANTA CLARA COUNTY, CALIFORNIA, USA, AND GOOGLE AND CUSTOMER CONSENT TO PERSONAL JURISDICTION IN THOSE COURTS. The Agreement constitutes the entire and exclusive agreement between the parties with respect to the subject matter hereof, and supersedes and replaces any other agreements, terms and conditions applicable to the subject matter hereof. No statements or promises have been relied upon in entering into this Agreement except as expressly set forth herein, and any conflicting or additional terms contained in any other documents (e.g. reference to a purchase order number) or oral discussions are void. Each party shall not disclose the terms or conditions of these Terms to any third party, except to its professional advisors under a strict duty of confidentiality or as necessary to comply with a government law, rule or regulation. Customer may grant approvals, permissions, extensions and consents by email, but any modifications by Customer to the Agreement must be made in a writing executed by both parties. Any notices to Google must be sent to Google Inc., Advertising Programs, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA, with a copy to Legal Department, via confirmed facsimile, with a copy sent via first class or air mail or overnight courier, and are deemed given upon receipt. A waiver of any default is not a waiver of any subsequent default. Unenforceable provisions will be modified to reflect the parties' intention and only to the extent necessary to make them enforceable, and remaining provisions of the Agreement will remain in full effect. Customer may not assign any of its rights hereunder and any such attempt is void. Google and Customer and Google and Partners are not legal partners or agents, but are independent contractors. In the event that these Terms or a Program expire or is terminated, Google shall not be obligated to return any materials to Customer. Notice to Customer may be effected by sending an email to the email address specified in Customer's account, or by posting a message to Customer's account interface, and is deemed received when sent (for email) or no more than 15 days after having been posted (for messages in Customer's AdWords interface).

August 22, 2006

Search Engines Accounts Structure & Limits

2008-06-27T03:29:00.001-07:00

The limitations on Campaigns, Ad Groups, and Keywords are listed below:

In last 4 years I almost work with all the top to bottom Search Engines PPC Ads for my search engines advertising campaigns and you probably read/heard that search engines advertising specialist persons categorized that top to bottom or pay per clicks (PPC) search engines as:

First tire & second tire of Search Engines

In first tire there are

Google AdWords

Yahoo! Search Marketing

Microsoft AdCenter

The second tires of Search Engines are:

Ask.com

LookSmart.com

Enhance.com

Findology.com

ClickRiver.com (ads on Amazon.com)

Miva.com and any other which you ever heard is the entire second tire as they all some how or at the end gather there sponsored ads from the first tires Search Engines.

I am here listing only the three Search Engines who can really care and return true visitors to your web sites and you can work with (just work with your Logic).

Google AdWords:

Campaign: 25 Campaigns per account

Ad Groups: 100 Ad Groups per Campaigns

Text Ads: 20 Text ads per Ad groups

Keywords: 50,000 (for more keywords need to Google Representatives)

Google they are really champions in Search Engines Industry and Google never ever like misleading with there customers by any mean they always there to help you for there Google AdWords Advertisers to assist them.

A precaution for the new advertisers that it's really painfully easy to destroy & drain your $$ with the Google AdWords but you really don't need to scare with go with as Google AdWords and two programs one for new users which they call Starters Editions and most of the work will be done by Google specialist and you just have to pay according to you pocket space or you as little as $5 up to YOU and the second options is Standard edition where you can easily start your campaigns with in 5 minuets and your ads will be On the move so you need some smart and self creative persons to handle or work with Google AdWords.

Yahoo! Search Marketing:

Campaign: 20 per account

Ad Groups: 1000 per Campaigns

Text Ads: 20 per Ad Group

Keywords: 1000 per Ad Group and 50,000 per account (For New Users)

Yahoo! Search Marketing offers three levels of service to advertisers: New, Premier, Gold, and Platinum. Advertisers that make a significant advertising commitment to Yahoo Search Marketing qualify for Gold or Platinum level services. They review your average spending every quarter and will contact you automatically if you qualify for a new service tier.

If you reach these limits and require additional account space, they can create a sub account for you. The accounts will be created as sub accounts under your main account. This allows to you access all of your accounts through your main log in. Keep in mind that since each account can hold 20 campaigns, Yahoo! do ask that you only create sub accounts if you have a true need for them.

In order to create a sub account for you, Yahoo! needs 5 pieces of information:

The name that you would like to give the new account

The Display URL for the new account

The last 4 digits of the Credit card you would like to associate to the account

The initial charge amount (can be $30 or greater)

The account ID for your main account that you would like to associate the others to

You can either call in or email Yahoo! through the support link in your account to provide this information. You may reach Yahoo! Customer Solutions department anytime by email or by dialing 1-866-YAHOO-SM (1-866-924-6676) Monday through Friday from 6:00 a.m. to 6:00 p.m. or Saturday from 7:00 a.m. to 4:00 p.m. Pacific Time. One of there representatives will be happy to assist you.

MSN AdCenter:

Campaign: 10,000 per account

Ad Group: 10, 000 per Campaign

Text Ads: 20 ads per ad group

Keyword: 10,000 keywords per ad group

MSN Desktop Beta is available and you can Import data from 3rd party program to Microsoft AdCenter Account. I realize how frustrating this could be, and I would like to assist you with this.

When you import keywords or phrases, please be aware of the following requirements:

      ·   Your Web browser must be set to allow pop-up windows.

      ·   For best results, use the provided templates. They can be downloaded from the links below the Import button.

      ·   Each keyword or phrase is limited to 100 characters.

      ·   Ad groups can contain up to 10,000 words.

      ·   If you use keywords as dynamic text, make sure that they do not exceed 70 characters.

      ·   Adding multiple negative match keywords is limited to 1,022 characters total.

      ·   The total file size must be 2 megabytes (MB) or smaller.

      ·   Delete all placeholder text from the file.

      ·   Make sure that the source file is closed before the import process starts.

    ·   Look for duplicate keywords in the file. For example, "Apple" and "apple" will appear as duplicates.

    ·   You must use the most current import template from AdCenter.

    ·   Look for keywords that may not be permitted, for example "gambling" and "sexually explicit."

Just send me an email at raheelaquil@gmail.com if you need any info or assistance in the Search Engines Advertising the bad day are gone its really very easy and productive to work with these Search Engines and get the visitors feast to get what your web site require " Visitors" as easily as you could buy a candy.

Google to Offer a Tool To Measure Web Hits - WSJ.com

2008-06-24T11:27:00.000-07:00

Google to Offer a Tool To Measure Web Hits - WSJ.com

Yahoo partners with Google - CNN.com

2008-06-16T02:43:00.000-07:00

SAN FRANCISCO, California (AP) -- Yahoo!'s efforts to revive takeover talks with Microsoft Corp. have reached a dead end, prompting the Internet pioneer to hire online search leader Google Inc. to handle some of its advertising sales.

A Yahoo! sign is seen in New York's Times Square on April 22.

The news disclosed Thursday caused Yahoo! shares to plunge 10 percent as investors abandoned hope that Microsoft would renew a nearly five-month quest to buy the Sunnyvale, California-based company.

Although a stock sell-off is never welcome news for any company, Wall Street's disenchantment comes at a particularly bad time for Yahoo! and its board of directors.

Yahoo! is trying to fend off a shareholder mutiny led by activist investor Carl Icahn, who has vowed to replace the company's board because of the way the directors handled the Microsoft negotiations.

But Icahn has been hoping to engineer a sale to Microsoft, so some shareholders may be reluctant to support his attempted coup unless he can demonstrate that his slate of directors has a better turnaround plan than the current board.

Icahn did not return phone calls seeking comment Thursday.

The fate of Yahoo's board is to be determined at the company's August 1 annual meeting.
Don't Miss

* Icahn seeks to oust Yahoo board

"If you are a Yahoo shareholder, you just have to be scratching your head right now," Standard and Poor's equity analyst Scott Kessler said.

With Microsoft apparently out of the picture, Yahoo! is turning to Google to help its chief executive, Jerry Yang, prove that he made the right decision last month when he turned down Microsoft's takeover bid of $47.5 billion, or $33 per share. Yang asked for $37 per share, prompting Microsoft CEO Steve Ballmer to withdraw the oral offer.

If the Google partnership passes what's likely to be a rigorous review by U.S. antitrust regulators and lawmakers, Yahoo! intends to use its rival's superior search technology to display ads on its own Web site as well as those of its partners' in the United States and Canada.

Yahoo estimated that the arrangement could boost its revenue by as much as $800 million during the first 12 months of the partnership.

The deal shapes up as a major victory for Mountain View-based Google, which didn't want Yahoo! to fall into Microsoft's clutches.

"I am happy to be helping them to stay independent," Google co-founder Sergey Brin said Thursday.

Yahoo!'s advertising partnership with Google won't start until late September at the earliest because the two companies voluntarily agreed to wait at least 3½ months to allow the government to review a deal involving the two leading players in search advertising.

Google already holds about 75 percent of the $11 billion search advertising market in the United States, with Yahoo! in a distant second at 9 percent, according to the research firm eMarketer Inc.

Microsoft had hoped to use Yahoo! as a weapon in its efforts to slow Google's growth, but they couldn't agree to terms.

"Clearly, it's time to move on," Yang said during a Thursday conference call with analysts.

Before signing the Google deal, Yahoo made a last-ditch effort to persuade Microsoft to revive its last takeover offer of $47.5 billion.

But after withdrawing that bid last month, Ballmer began to focus his efforts on persuading Yahoo! to sell its search operations instead.

Yahoo! concluded that its search engine was too important to sell piecemeal.

Without explaining its logic, Microsoft said it believed that a deal involving Yahoo's search engine would have been more valuable to Yahoo! than if it had bought the entire company at $33 per share. The Redmond, Washington-based software maker said it remains open to buying Yahoo!'s search operations.

Yahoo!'s deal with Google includes an escape hatch should Microsoft or another suitor buy the company. If Yahoo! is sold, Google would receive a termination fee of up to $250 million.

That clause could still raise hope that Icahn might be able to renew the Microsoft talks if he can win control of Yahoo!'s board.

Investors clearly favor a sale of Yahoo in its entirety. Yahoo! shares dropped $2.63, or 10.1 percent, to finish at Thursday at $23.52 and then shed another 7 cents in after-hours trading.

The Google partnership expands upon a two-week trial conducted in April, while Yahoo! was trying to pressure Microsoft into raising its bid. The tests confirmed that Google's technology would generate more revenue for Yahoo! than its own system, which cost more than $2 billion to acquire and improve.

Nevertheless, Yahoo! still intends to use its own search engine to distribute some ads and process all search requests. Working with Google will give Yahoo "the best of both worlds," Yahoo! President Sue Decker said in Thursday's conference call.

But Microsoft and a variety of consumer interest groups have signaled that they will turn up the political heat in an attempt to prevent Google from working with Yahoo.

The outcry already has drawn the attention of U.S. Sen. Herb Kohl, who chairs an antitrust committee.

"The consequences for advertisers and consumers could be far-reaching and warrant careful review, and we plan to investigate the competitive and privacy implications of this deal further," said Kohl, a Wisconsin Democrat.

Google and Yahoo! have hope they can overcome the antitrust concerns by convincing lawmakers and regulators that their deal is similar to business arrangements between rivals in other industries.

Brin and his co-founder, Larry Page, both think the partnership could even help foster more competition by providing Yahoo with more money to improve its own search technology.

"Having more money is a good thing," Page said.

If it isn't blocked, Yahoo!'s advertising partnership could last for the next decade.

Although a Google deal could help boost Yahoo!'s short-term profits, some analysts think Yahoo could be hurting itself by ceding any ground to an already powerful rival.

But Yang was under intense pressure to do something bold after Yahoo repeatedly spurned Microsoft attempts to buy the company or arrange some kind of joint venture to challenge Google.

The talks date to 2006 and included a 2007 merger proposal that Yahoo rejected, according to a January 31 letter that Ballmer sent to Yahoo to announce his initial bid of $44.6 billion, or $31 per share.

Microsoft adCenter DesktopBeta Connect Site!

2008-06-13T01:13:00.000-07:00

Microsoft adCenter Desktop. Use adCenter Desktop to:
. Quickly navigate through multiple accounts.
. Bulk edit multiple items at once-within or across groups of items.
. Scan campaigns for editorial issues before uploading to adCenter.
. Receive alerts about performance changes.
. Copy and paste keywords, negative keywords, match types, and bid amounts from adCenter Add-in (Beta) for Excel 2007.
. Expand keywords and optimize bids with built-in keyword intelligence tools.
. Upload changes to the adCenter user interface instantly, with one click.

System requirements

Microsoft adCenter Desktop requires the following system configuration:

Component
Minimum requirement

Operating system
PC running a 32-bit version of Microsoft Windows 2000, Windows XP, or Windows Vista

Administrator permissions required
Microsoft adCenter Desktop does not run on 64-bit versions of Windows
Microsoft adCenter Desktop installs Microsoft .NET Framework 3.0 Redistributable Package

Processor
32-bit processor required; 64-bit processors are supported

Memory
1 GB of RAM

Hard-disk space
250 MB of available hard-disk space

Web broswer Microsoft Internet Explorer 6 or later
Internet connection
Dial-up or broadband Internet access required during installation and for subsequent exchanges of data with Microsoft adCenter online

Microsoft adCenter account
Microsoft adCenter user name and password required during installation and for subsequent exchanges of data with Microsoft adCenter online

Memory4less.com Offers Solid state Drives

2008-06-06T00:51:00.000-07:00

Solid state isn’t the only thing looming on the horizon in the enterprise storage drive space. Drive makers say small-factor (2.5-inch) SAS is poised to encroach on 3.5-inch Fibre Channel’s turf in storage arrays.
Seagate is eyeing enterprise storage arrays with drives such as the Savvio 10k.3 that it launched this week. At 300GB, the self-encrypting drive offers more than twice the capacity of Seagate’s previous SAS drives. It also supports the SAS 2 interface. SAS 2 includes 6 Gbit/s speed and other enterprise features likely to show up in storage systems by next year.
“300-gig drives will be more attractive to storage vendors, and they’re starting to find the small form factor drives more compelling,” said Henry Fabian, executive director of marketing for Seagate’s enterprise business. “You’ll start to see the small form factor ship in the second half of the year in storage arrays because of higher capacity and lower power requirements.”

Joel Hagberg, VP of business development for Seagate rival Fujitsu Computer Products of America, also sees small form factor SAS coming on strong in enterprise storage. “The storage vendors all recognize there is a shift coming as we get to 300 gigs or 600 gigs in the next couple of years in the 2.5-inch package,” he said. “We’re cutting power in half and the green initiative in storage is increasing.”
As for Fibre Channel, the drive makers agree you won’t see hard drives going above the current 4-Gbit/s bandwidth level.
“Four-gig is the end of the road for Fibre Channel on the device level,” Hagberg said. “All the external storage vendors are looking to migrate to SAS.”
By the way, Hagberg says Fujitsu isn’t buying into the solid state hype for enterprise storage yet. He considers solid state to be a few years away from taking off in storage arrays.
“There’s a lot of industry buzz on solid state, and I have to chuckle,” he said. “I meet with engineers of all storage vendors and talk about the hype versus reality on solid state drives. Every notebook vendor released solid state in the last year. Are any of those vendors happy with those products? The answer is no. The specs of solid state performance look tremendous on paper, but a lot less is delivered in operation.”

DellPartsSearch.com offers a wide range of world-class Accessories of Dell

2008-06-05T02:21:00.001-07:00

The first Dell laptop made its debut in 1991 and by 1993, it became one of the top five computer companies in the world. By 1995, those$8.50 shares were worth $100. The progress of the business was rapid and in1997, Dell had shipped its ten millionth system.Reasons to shop from DellPartsSearch.com that they offers a wide range of world-class Accessories of Dell including Keyboards, CD-RW/DVD Drives, Laptop Batteries, Laptop Hard Drives, Notebook Auto/Air Adapters, AC Adapters, and more.

read more | digg story

Microsoft WorldWide Telescope

2008-05-15T03:55:00.000-07:00

Experience WWT

Want to see the same images that scientists at NASA use for their research or perform your own research with those images? Or do you want to see the Earth from the same perspective that astronauts see as they descend to Earth? How about taking a 5 minute break and viewing a panorama of a different city? Install WWT and start your explorations.

Google may end up as winner if Microsoft buys Yahoo!

2008-04-30T00:51:00.000-07:00

One of the biggest players behind Microsoft's drive to buy Yahoo has never been at the bargaining table - Google.

That company's dominance in search advertising prompted Microsoft CEO Steve Ballmer to go shopping and seek a tie-up with Yahoo so he could bolster his efforts against what has turned out to be one of Microsoft's toughest competitors.

If the deal happens, Google could face a stronger challenge in the $41 billion online advertising market. But a protracted antitrust review by U.S. and European officials, or difficult corporate integration, could actually help the Mountain View search giant.

And if the deal does not occur? Google still wins. Most analysts believe the Mountain View juggernaut will continue gaining market share.

More than half of Web advertising revenue comes from online queries. In March, Google garnered 59.8 percent of the U.S. search market, while Yahoo had 21.3 percent and Microsoft, 9.4 percent, according to ComScore.

Microsoft, which has sputtered online, decided that hooking up with Yahoo of Sunnyvale in a $44.6 billion deal is the best way to gain traction against its rival.

But don't expect quick results.

"The Yahoo structure, as far as I'm concerned, does not work as effectively as Google's does," said George Kepnick, co-founder of DottedOnline, a search marketing firm. "It's the same thing with Microsoft. So merging two platforms that don't work too well on their own isn't going to create a Google killer."

In other aspects, though, the companies if they combined could pose new problems for Google.

Ballmer has noted that Yahoo and Microsoft have duplicate services. It's expensive to run services like e-mail, instant messaging and search. A joint effort would free up more resources for a fight with Google.

"You have more engineers," said Karsten Weide, an analyst with market research firm IDC. "That makes the combined entity more competitive than each one currently is."

While a retooled competitor may not ever be able to catch Google in search ads, it could be in a strong position to dominate in emerging advertising areas, such as video. Google, which acquired online video sensation YouTube, hasn't been able to exploit its popularity for advertising revenue.

"Brand advertisers shun it because they don't think it's safe," Weide said. "Very significant amounts of money will be moved out of broadcast television onto the Internet, hundreds of millions of dollars, over the next few years. Right now, nobody is in a position A combined Yahoo and Microsoft could also become leaders in behavioral targeting advertising - technology that enables advertisers to offer up ads more relevant to Internet users based on their online actions, such as Web sites visited. Last year, Yahoo acquired digital marketing company BlueLithium, which specializes in this software.

Both Yahoo and Microsoft have leading mobile technology. Google's Android project, a new operating system for cell phones, is only at the prototype stage. Yahoo's Go software, on the other hand, already runs on hundreds of mobile devices. And Microsoft last year acquired TellMe, whose voice-recognition technology enables people to get directions through their phones by speaking the address.

"If you look at all the assets Yahoo and Microsoft have for future markets, they are very strong," Weide said.

Google, though, could gain an advantage if its chief competitors get tied up with regulatory red tape.

"In the fast-paced Internet industry, that kind of delay is an anathema," said David Garrity of Dinosaur Research. "It would leave the two organizations as sitting ducks. And it would be excellent for Google."

Even a swift completion of the deal wouldn't guarantee success.

"The real question is, how well does Microsoft execute the integration and whether, in the process, Microsoft manhandles the Yahoo enterprise such that by the time the process is finished all the vital elements have decided to depart?" he said.

10 funny flirting facts

2008-02-13T02:05:00.000-08:00

So you’ve mastered the eye-contact game and can beckon a cute prospect with a few coy glances… but do you really know all there is to know about the fine art of come-hither? Just to make sure you’re up to speed, we culled some very surprising info that you can use to your advantage. Read on for some juicy tidbits that may up your cute quotient in no time.

1. Flirting is good for you. Studies show that people who flirt have higher white blood-cell counts, which boost their immunity and keep them healthy.

2. Think it ends at a little eye batting? Hardly—all told, scientists say there are 52 “flirting signals” used by humans. Of these, the hair flip is the most common.

3. In some places, flirting is illegal. In Little Rock, AR, an antiquated law is still on the books warning that engaging in playful banter may result in a 30-day jail term. In New York City, another outdated law mandates that men may be fined $25 for gazing lasciviously at a female; a second conviction stipulates the offender wear a pair of blinders whenever he goes out for a walk.

4. Why wait for Happy Hour? Lots of people get their flirt on during their morning commute. A full 62 percent of drivers have flirted with someone in a different vehicle while on the go, and 31 percent of those flirtations, it turns out, resulted in a date.

5. Flirting need not occur face to face. According to Pew Research, 40 percent of people who look for love online say they can easily flirt with someone via email or IM.

6. In the Victorian era, fans were the ultimate playful prop that could communicate all sorts of messages. A fan placed near the heart meant, You have won my love. A half-opened fan pressed to the lips suggested, You may kiss me. Hiding the eyes behind an open fan meant, I love you, while opening and closing the fan several times warned, You are cruel. Given how much a fan could come in handy, it’s a shame they ever invented air conditioning.

7. These days, cell phones do the flirting. In one survey, half of all mobile phone users have texted suggestive messages to keep things interesting while away from their amour.

8. Watch out, you can overdo it. According to the Social Issues Research Centre, the most common mistake people make when flirting is maintaining too much eye contact.

9. Sometimes, flirty gestures aren’t what they seem. Research has shown that men tend to routinely mistake friendly behavior for flirting.

10. Flirting is universal. A woman living in New York City and one in rural Cambodia may not have much in common, but when it comes to attracting a little attention, they both employ the very same move: smiling, arching their eyebrows, then averting their gaze and giggling. Animals flirt, too: Birds, reptiles, and even fish have their own way of strutting their stuff. Moral of the story: If the simple sea bass can act cute to enhance a romantic agenda, you can, too—so give it a go!

******************************************************
Article courtesy of Happen magazine, www.happenmag.com.
******************************************************

raheel

2008-01-15T21:44:00.001-08:00

Bear's Blog: Season Two...

2008-01-15T06:07:00.000-08:00

Bear's Blog: Season Two...

International Consumer Electronics Show 2008 (CES) in LV

2008-01-08T23:25:00.001-08:00

This is the good way to the business, its really good for the end-user consumer and the business consumer alike to attend the show at the same time.Attendees and media flood into the Central Hall at the 2008 International CES excited to see the latest and greatest in consumer electronics technology.Attendees and media gather around the Panasonic exhibit booth to see the world's largest advanced HD 150" plasma display.http://www.cesweb.org/press/images/rd_photos_floor.asp?option=show_floor

read more | digg story

SanDisk Vaulter Disk - TFOT

2008-01-02T00:43:00.001-08:00

CompactFlash card lets you quickly capture, view, upload and transfer large image files. It is ideal for demanding photo shoots under severe weather conditions heat, cold, wind, rain, snow, etc. and is built to perform in the most extreme environments and temperatures. It has a minimum data transfer rate of 20MB per second.Specification for Extreme III Compact Flash Cards Capacity Manufacturer PartNumber Price 4GB SanDisk Corp. SDCFX3-4096-901 $220.00 2GB SanDisk Corp. SDCFX3-2048 $102.00 1GB SanDisk Corp. SDCFX3-1024 $53.86 Check Prices at:http://www.memory4less.com/flash_memory/Sandisk_memory_Card.asp

read more | digg story

Google Owns A Search Engine Optimization Company

2007-11-16T09:07:00.000-08:00

A Slippery Slope: Google Owns
a Search Engine Optimization Company
================================

If you own or work with a search engine optimization company, or even if you're just hoping to better your search engine placement, then you are probably aware of the recent acquisition frenzy that took hold among the major search engines. Google paid $3.1 billion for DoubleClick, Microsoft paid $6 billion for Aquantive, and Yahoo paid $680 million for the 80 percent of Right Media that it did not already own and another $300 million for BlueLithium. The companies purchased are all intended to help widen the advertising range of each of the engines in question, and to take advantage of increasingly sophisticated behavioral-based ad-serving technologies that the acquired companies owned.

This is a listing of Google's corporate acquisitions, including acquisitions of both companies and individual products.

Acquisition Date	Company/Product	Business Area	Value (USD)	References
2001
September 20, 2001	Deja's Usenet archive	Google Groups.	undisclosed	^[1]
September 20, 2001	Outride, Inc.	Spin-off from Xerox PARC.	undisclosed	^[2]
2003
February, 2003	Pyra Labs	Blogger.	undisclosed	^[3]
April, 2003	Neotonic Software	CRM technology.	undisclosed	^[4]
April, 2003	Applied Semantics	Advertising technology.	$102 million	^[5]
September 30, 2003	Kaltix	Search engine technology.	undisclosed	^[6]
October, 2003	Sprinks	Paid listings unit of Primedia.	undisclosed	^[7]
October, 2003	Genius Labs	Blogging	undisclosed	^[8]
2004
May 10, 2004	Ignite Logic	Website creation technology.	undisclosed	^[9]
June 23, 2004	Baidu (2.6% stake)	Chinese language search engine. All shares were sold in June, 2006	$5 million	^[10]^[11]
July 13, 2004	Picasa	Photo management software.	undisclosed	^[12]
October 27, 2004	Keyhole, Inc.	Mapping software; used in Google Earth.	undisclosed	^[13]
Sept.-Dec., 2004	Where2	Mapping software; used in Google Maps.	undisclosed	^[14]
Sept.-Dec., 2004	ZipDash	Used in Google Ride Finder.	undisclosed	^[14]
2005
ca. 2005	2Web Technologies	Web-based spreadsheet.	undisclosed	^[15]
ca. 2005	Phatbits	Widgets engine.	undisclosed	^[16]
March 28, 2005	Urchin Software Corporation	Web analysis.	undisclosed	^[17]
May 12, 2005	Dodgeball	Social networking.	undisclosed	^[18]
July, 2005	Reqwireless	Web browser and Mobile email.	undisclosed	^[19]
July 7, 2005	Current Communications Group	Broadband internet.	$100 million (partial investment)	^[20]
August 17, 2005	Android	Software for Handheld devices.	undisclosed	^[21]
November, 2005	Skia	Graphics software.	undisclosed	^[22]
November 17, 2005	Akwan Information Technologies	Latin American internet operations.	undisclosed	^[23]
December 20, 2005	AOL (5% stake)	Internet.	$1 billion	^[24]
2006
January 17, 2006	dMarc Broadcasting	Radio advertising software and platform.	$102 million	^[25]
February 14, 2006	Measure Map	Blog analysis.	undisclosed	^[26]
March 9, 2006	Upstartle	Writely, online word processing.	undisclosed	^[27]
March 14, 2006	@Last Software	SketchUp, 3-D modeling.	undisclosed	^[28]
April 9, 2006	Orion	Advanced search method.	undisclosed	^[29]
August 15, 2006	Neven Vision	Computer vision	undisclosed	^[30]
October 31, 2006	JotSpot	Website applications	undisclosed	^[31]
November, 2006	YouTube	Video sharing	$1.65 billion	^[32]
December, 2006	Endoxon	Mapping solutions	$28 million	^[33]
2007
January, 2007	Xunlei (partial acquisition)	Network, file-sharing.	undisclosed	^[34]
February, 2007	Adscape	Video game advertising	$23 million	^[35]
March, 2007	Trendalyzer	Software	undisclosed	^[36]
April, 2007	Tonic Systems	Presentation software	undisclosed	^[37]
April, 2007	Marratech video conferencing software	Video conferencing	undisclosed	^[38]
May 11, 2007	GreenBorder Technologies	Desktop enterprise security	undisclosed	^[39]
June 1, 2007	Panoramio	Geospatial Photo-sharing Service	undisclosed	^[39]
June 3, 2007	FeedBurner	Online RSS Feeds	$100 million	^[40]
June 5, 2007	PeakStream	Parallel Processing	undisclosed	^[41]
June, 2007	Zenter	Presentations Software	undisclosed	^[42]
July 2, 2007	GrandCentral	VOIP Phone Aggregation	$45 million	^[43]
July, 2007	ImageAmerica	High resolution aerial cameras	undisclosed	^[44]
July 9, 2007	Postini	Communications Security	$625 million	^[45]
September, 2007	Zingku	Mobile social network and communication platform	undisclosed	^[46]
October, 2007	Jaiku	An activity stream and presence sharing service that works from the Web and mobile phones	undisclosed	^[47]

Pending acquisitions

==========================

Pending acquisition means that the purchase was confirmed, but not executed yet. The execution can take from several days to several months depending on the size and position of the two involved companies and on the impact of the acquisition on the market place. Even if both companies agree on the deal this does not mean that it will actually happen. In some cases regulatory approvals by 3rd parties are required (e.g. government). The deal goes bust if the required approvals cannot be obtained.

Acquisition Date	Company/Product	Business Area	Value (USD)	References
2007
April 13, 2007	DoubleClick	Online Advertising	$3.1 billion	^[48]

All You Need To Know About RSS

2007-10-26T11:11:00.000-07:00

Exclusive: All That You Need To Know About RSS
========================================

You probably have seen this three-letter acronym called RSS in the course of your internet surfing. RSS stands for Really Simple Syndication or Rich Site Summary; syndicating means republishing an article that comes from another source such as a website.

An RSS is a means of publicizing updates about websites. It may or may not include a summary and photos of the latest posting. But those that provide summaries (thus Rich Site Summary) allow users to skim through the article so that they can decide later on if they want to access the website source. The RSS feed usually contains the title of the update originating from the website. It is also usually the link to the website source.

What are the benefits of RSS? RSS has benefits for both readers (users) and web publishers.

1. It gives you the latest updates.
Whether it is about the weather, new music, software upgrade, local news, or a new posting from a rarely-updated site you learn about the latest as soon as it comes out.

2. It saves on surfing time.
Since a RSS feed provides a summary of the related article, it saves the user's time by helping s/he decide on which items to prioritize when reading or browsing the net.

3. It gives the power of subscription to the user.
Users are given a free-hand on which websites to subscribe in their RSS aggregators which they can change at any time they decide differently.

4. It lessens the clutter in your inbox.
Although your email address will be required to enjoy the services of online RSS aggregators, RSS does not use your email address to send the updates.

5. It is sp@m free.
Unlike email subscriptions, RSS does not make use of your email address to send updates, thus your privacy is kept safe from sp@m mails.

6. Unsubscribing is hassle-free.
Unlike email subscriptions where the user is asked questíons on why s/he is unsubscribing and then the user is asked to confirm unsubscribing, all you have to do is to delete the RSS feed from your aggregator.

7. It can be used as an advertising or marketing tool.
Users who subscribe or syndicate product websites receive the latest news on products and services without the website sending sp@m mail. This is advantageous to both the web user and the website owner since advertising becomes targeted; those who are actually interested in their products are kept posted.

What are the drawbacks of RSS? The disadvantages of RSS use are brought about by its being a new technology and some user-preference concerns.

1. Some users prefer receiving email updates over an RSS feed.

2. Graphics and photos do not appear in all RSS feeds. For conciseness and ease of publication, RSS feeds do not display the photos from the original site in announcing the update except for some web-based aggregators.

3. The identity of the source website can be confusing. Since RSS feeds do not display the actual URL or name of the website, it can sometimes get confusing on what feed a user is actually reading.

4. Publishers cannot determine how many users are subscribed to their feed and the frequency of their visits. Moreover, they would not know the reasons why users unsubscribe which could be important in improving their advertising.

5. RSS feeds create higher traffíc and demands on a server. Most readers still prefer the whole update over a brief summary of the entry, thus they still access the site.

6. Since it is a new technology, many sites still do not support RSS.

How do I start using RSS?

There are two things needed: an RSS feed and an RSS aggregator or reader. The RSS feed comes from an RSS-supported website. There are also websites that provide a líst of RSS feeds of different websites. An RSS aggregator is used to read the RSS feed from the source website. It scans and collects data on the latest RSS feeds from the worldwide web.

An aggregator comes in two forms: a downloadable program also known as desktop aggregator and an online or web-based aggregator. Downloadable aggregators may require payment before they can be acquired, while internet-based aggregators are usually free of charge. All you need to do is to register an account then you are ready to use their services. Both versions allow you to customize or choose which RSS feeds to enter. Paid aggregators are usually chosen by more experienced users and they usually allow more freedom in customizing feeds.

1. Choose an RSS aggregator to use. For beginners, web-based aggregators are recommended since they are usually user-friendly.

Editor's Note: A good directory of both web-based and desktop aggregators for Windows, Mac and Linux platforms can be found at NewsOnFeeds.com .

2. Scan the homepage of your target website for the RSS or XML button. It contains the RSS code you need to enter in the aggregator. Copy this code. Syndic8 provides a directory of websites that support RSS.

3. Paste the code (which contains the URL of the website) in your aggregator. There is a space provided for pasting the code.

After you have done these three easy steps, you can start reading the RSS feeds coming from the website. New postings appear as they are published real time at the source website.

RSS and Internet Marketing

The original idea of RSS came from Netscape, where their intention was to provide a means for users to customize their personal homepage to contain links to websites that interest them, similar to bookmarking websites.

The application of RSS to internet marketing was an unforeseen development to RSS technology developers. Since users are given the freedom to add RSS feeds to their aggregators, those who are interested in particular products and services available on the internet can now be notified real time. Marketing becomes more specific to interested people and not a hit-and-miss operation.

Medium to big-scale companies who intend to use RSS for marketing their products and services should consider linking up with email account providers, (e.g. Yahoo, MSN, Google mail); networking websites (e.g. Friendster, Multiply, My Space, Hi5); and newspaper and television network websites (e.g. New York Times, CNN). Smaller businesses can also look at networking websites as well as personal blog websites (e.g. Blogspot) and websites of clubs and organizations that would probably make use of their products or services e.g. - a fishing supplies store could look for the website of their local fishing club for possible RSS marketing.

Clearly, RSS is an innovation in information management on the worldwide web as well as online marketing. We can expect better RSS technology in the not-so-distant future as its popularity increases among users and website owners alike.

Google Webmaster Tools - What Googlebot sees

2007-09-20T07:38:00.000-07:00

Google Webmaster Tools - What Googlebot sees

New look to Webmaster Tools:

New look and feel to it as well.

Here's a couple of items I just noticed tonight

What googlebot sees
These statistics show you how the googlebot sees your site

Subscriber stats
If your site publishes feeds of its content, this page will display the number of users who have subscribed to these feeds using google products such as igoogle, google Reader, or Orkut.

With all the stirrings in the SERPs it is now obvious that there is something stirring at the plex.

Sun Industry Solutions

2007-09-10T08:05:00.001-07:00

Sun Microsystems Inc. will announce its plans to use Intel’s Microprocessor according to some sources. Sun Microsystems will buy Intel Xeon chips to power it servers as signed under an agreement, according to a source, in addition to AMD Opteron chips that Sun uses.http://www.memory4less.com/m4l_mcbrand.asp?id=78&bd=%20Sun

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2007-08-30T09:30:00.000-07:00

Google AdSense Integration With Your Web site Contents:

I wonder why I don’t place ads on pages that had no content, just title and some meta tags one of my client try that and displayed ads on those pages, however. Although all you see are public service ads at first the very act of displaying ads on a page causes the AdSense web crawler to quickly fetch that page for analysis. A page with good content will thus begin showing relevant paying ads fairly quickly.

If you don't have any content, then, Google will have to guess as what your page is about. It may guess wrong, and so the ads that it displays may not be relevant. You'll have to wait until Google re-crawls the site for the ads to correct themselves. Here is what Google had to say when I asked them about how often the AdSense crawler updates a site:

Thank you for taking the time to update your site. New ads will start appearing on your site the next time our crawler re-indexes your site. Unfortunately at this time, we are unable to control how often our crawlers index the content on your site.

Crawling is done automatically by our bots. When new pages are added to your website or introduced to the AdSense program, our crawlers will usually get to them within 30 minutes. If you make changes to a page, however, it may take up to 2 or 3 weeks before the changes are reflected in our index. Until we are able to crawl your web pages, you may notice public service ads, for which you will not receive any earnings.

Integrate ads into your navigation:

I was discussing this issue with one of my best colleague name Asim Jilani’ and he said that common wisdom comes into this one a small piece because slapping on advertisements that look nothing like your sites content with completely unrelated colors can make them stick out like a raw thumb, but in a bad way. I guess the true art of integrating them into your layout designs is to place them near your actual navigation links.

System Models of Xerox Memory Xerox DocuColor 2006 Series

2007-08-23T09:56:00.001-07:00

The DocuColor 240 / 250 comes with a robust 2.8 GHz Intel® Celeron® processor and EFI® bustledcontroller. This ensures fast processing and printing of multiple full-color images. 512MB of memory isdedicating to printing. This can be upgraded to a full 1 GB of memory, giving the device plenty ofprocessing power.The DocuColor 240 / 250 is a single-pass, color laser printer-copier product made for colorprofessionals. It offers impeccable image quality, fast speed and incredible value.And it’s versatile. Xerox offers a selection of input devices, advanced finishers, highperformance controllers and more. So, whether you’re a commercial printer, a pay-for-printeror you run the centralized reproduction department, you can tailor the DocuColor 240 / 250printer-copier to meet your specific needs.PerformanceThe DocuColor 250 printer-copier produces up to an outstanding 50 color pages per minuteand up to 65 black-and-white pages per minute. Add to that a blazing first-print-out time asfast as 7.8 seconds in color and as fast as 4.3 seconds in black-and-white.The DocuColor 240 printer-copier produces up 40 pages per minute in color and up to 55pages per minute in black-and-white. Like the DocuColor 250, it has a first-print-out timeas fast as 7.8 seconds in color and as fast as 4.3 seconds in black-and-white.Image QualityThe DocuColor 240 / 250 printer-copier provides 2400 x 2400 dpi for terrific print and copyoutput. You can also take advantage of Enhanced Gloss mode for output that stands out from thecrowd.Plus, this device gives you all the color tools you need to get the color you expect. High qualitycalibration gives you sharp results, day in, day out. And profiling options enable you toemulate different output devices through the proofing process.ScalabilityThere are so many options with the DocuColor 240 / 250 – from advanced finishingoptions to professional color tools and security features. Busy environments can also add ahigh-capacity feeder for fewer interruptions.The Ultimate Memory Configurator ------------------------------------------Printer memory (std / max) 256 MB / 512 MB 512 MB / 1 GB 256 MB / 512 MB 1 GB / 1 GB 512 MB / 1 GBSource:http://www.memory4less.com/m4l_mcbrand.asp?id=251&bd=Xerox

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Click Fraud

2007-08-21T04:07:00.001-07:00

Click fraud is a type of internet crime that occurs in pay per click online advertising when a person, automated script, or computer program imitates a legitimate user of a web browser clicking on an ad, for the purpose of generating a charge per click without having actual interest in the target of the ad's link. Click fraud is the subject of some controversy and increasing litigation due to the advertising networks being a key beneficiary of the fraud.Use of a computer to commit this type of Internet fraud is a felony in many jurisdictions, for example as covered by Penal code 502 in California, USA, and the Computer Misuse Act 1990 in the United Kingdom. There have been arrests relating to click fraud with regard to malicious clicking in order to deplete a competitor's advertising budget.

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Justin Pfister: What's a visit worth?

2007-07-18T00:34:00.000-07:00

Justin Pfister: What's a visit worth?

Industry's First Full-Compliance With New JEDEC DDR3 SDRAM Standard

2007-07-17T01:06:00.001-07:00

July 16, 2007: 08:00 AM ESTSAN JOSE, Calif., July 16 /PRNewswire-FirstCall/ -- Altera Corporation today announced the FPGA industry's first full-compliance support for high-performance DDR3 memory interfaces. Under the newly ratified JESD79-3 JEDEC DDR3 SDRAM Standard, Altera's Stratix(R) III family of FPGAs provides designers with the high-performance and low-power benefits of DDR3 memory that are becoming increasingly critical for a wide range of communications, computing and video processing applications.These applications process large amounts of data that require quick and efficient access for optimum memory performance. Compliance with the JESD79-3 JEDEC DDR3 SDRAM standard meets the 1.5V, low-power supply voltage of DDR3 memory, which provides about a 30 percent system power reduction, faster performance and increased memory density for next-generation systems, while maintaining software compatibility with existing DDR applications.Stratix III FPGAs support read and write leveling functionality embedded directly into the I/O element. This helps ensure compliance with the JEDEC write leveling requirement and corrects alignment of data reaching the FPGA fabric. DDR3 DRAM makers Elpida, Micron, Qimonda, Samsung and Hynix have all qualified various speed and density DDR3 memory devices for subsequent end- product use."By understanding our customers' future design needs, and working closely with the JEDEC standards committee, we made sure Stratix III FPGAs include both read and write leveling functionality for DDR3 compliance," said Richard Cliff, vice president of Design Engineering at Altera. "Our customers will now be able to quickly take advantage of the performance improvements in DDR3."The fly-by termination used in DDR3 improves signal integrity, but causes flight time skew between the clock and data signals. Altera's implementation compensates for the skew by providing staggered DQ signals for high-speed operation.DDR3 memory meets the low-power and high-performance requirements of today's advanced memory applications. Stratix III FPGAs offer support for the DDR3 SDRAM high-speed external memory interface on up to 1,104 user I/O pins arranged in 24 modular I/O banks with dedicated DQS logic on all I/O banks and 31 embedded registers per I/O for maximum DDR3 performance. Stratix III devices support DDR3 with a maximum clock speed of 400 MHz and maximum data rate of 800 Mbps.Designs in development with Stratix III FPGAs use Quartus(R) II design software version 7.1 subscription edition available at http://www.altera.com/download. Stratix III FPGAs will begin shipping in August.The DDR3 SDRAM standard includes features, functionalities, AC and DC characteristics, packages and ball/signal assignments. This standard defines the minimum set of requirements for JEDEC-compliant 512 Mbits through 8 Gbits for x4, x8 and x16 DDR3 SDRAM devices. JEDEC is the leading developer of standards for the semiconductor industry. The DDR3 Standard, published last month, is available on the JEDEC website at: www.jedec.org.About AlteraAltera programmable solutions enable system and semiconductor companies to rapidly and cost-effectively innovate, differentiate and win in their markets. Find out more at http://www.altera.com.Altera, The Programmable Solutions Company, the stylized Altera logo, specific device designations and all other words that are identified as trademarks and/or service marks are, unless noted otherwise, the trademarks and service marks of Altera Corporation in the U.S. and other countries. All other product or service names are the property of their respective holder. Editor Contact: Jim Adams Altera Corporation (408) 544-6397 newsroom@altera.comVisit Memory4less.com to get the DDR3 Memoryhttp://www.memory4less.com/memory/m4l_ddr3_dimm.asp

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Google Analytics Blog: Tip: Evaluate your sources and your site with Bounce Rate

2007-07-03T03:52:00.000-07:00

Google Analytics Blog: Tip: Evaluate your sources and your site with Bounce Rate

Memory4less Sandisk Extreme III CompactFlashProducts

2007-06-29T06:36:00.001-07:00

SanDisk Extreme III Compact Flash Card:SanDisk Extreme III Compact Flash Card is designed for momentous professional photographers who demand one of the fastest, most robust, and generally durable memory cards on the market. Professional photographers who work under less than ideal conditions expect more from a flash memory card.Specification for Extreme III Compact Flash Cards:Capacity Manufacturer PartNumber Price4GB SanDisk Corp. SDCFX3-4096-901 $220.002GB SanDisk Corp. SDCFX3-2048 $102.001GB SanDisk Corp. SDCFX3-1024 $53.86SanDisk Compact Flash Cards:-------------------------------------Specification for Compact Flash CardsCapacity Manufacturer PartNumber Price4GB SanDisk Corp. SDCFB-4096-A10 $108.722GB SanDisk Corp. SDCFB-2048-A10 $77.001GB SanDisk Corp. SDCFB-1024-A10 $57.95512MB SanDisk Corp. SDCFB-512-A10 $42.00256MB SanDisk Corp. SDCFB-256-A10 $34.62128MB SanDisk Corp. SDCFB-128 $27.00SanDisk Cruzer Titanium:------------------------------Specification for Cruzer TitaniumCapacity Manufacturer PartNumber Price4GB SanDisk Corp. SDCZ7-4096-E10 $100.052GB SanDisk Corp. SDCZ7-2048-E10 $76.041GB SanDisk Corp. SDCZ7-1024-E10 $53.22SanDisk Secure Digital Ultra II Cards:----------------------------------------------Specification for Secure Digital Ultra II CardsCapacity Manufacturer PartNumber Price4GB SanDisk Corp. SDSDRH-4096-902 $109.762GB SanDisk Corp. SDSDH-2048-902 $66.001GB SanDisk Corp. SDSDH-1024-902 $57.95512MB SanDisk Corp. SDSDH-512 $36.25SanDisk Secure Digital Cards:------------------------------------Specification for Secure Digital CardsCapacity Manufacturer PartNumber Price2GB SanDisk Corp. SDSDB-2048-E10 $48.001GB SanDisk Corp. SDSDB-1024-E10 $37.12512MB SanDisk Corp. SDSDB-512-768 $37.17256MB SanDisk Corp. SDSDB-256-A10 $27.32128MB SanDisk Corp. SDSDB-128 $22.80SanDisk PRO Duo Memory Sticks:-----------------------------------------Specification for PRO Duo Memory SticksCapacity Manufacturer PartNumber Price2GB SanDisk Corp. SDMSPD-2048 $89.781GB SanDisk Corp. SDMSPD-1024-A10 $59.86512MB SanDisk Corp. SDMSPD-512-A10 $64.79256MB SanDisk Corp. SDMSPD-256-A10 $26.57SanDisk xD-Picture Cards:--------------------------------Specification for xD-Picture CardsCapacity Manufacturer PartNumber Price1GB SanDisk Corp. SDXDM-1024-E10 $68.43512MB SanDisk Corp. SDXD-512-A10 $52.20256MB SanDisk Corp. SDXD-256-A10 $42.48128MB SanDisk Corp. SDXD-128-A10 $37.88resources:http://www.memory4less.com/flash_memory/Sandisk_memory_Card.asp

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Memory4less: AMD 45nm CPUs expected 2H08

2007-06-25T04:38:00.001-07:00

AMD's 45nm CPUs are expected as soon as the second half of 2008, according to Digitimes. Considering AMD's 65nm process hasn't even been rolled out entirely yet and Phenom doesn't arrive until much later this year, this could mean a really short turn around time for AMD, but arguably something it absolutely needs to "catch up".45nm will launch with Socket AM3, which will be backwards compatible to AM2 and AM2+, the latter due to launch with the next generation of chipsets in August.Digitimes claims the processors will support a DDR2/3 memory controller and since AM3 processors are due to be backwards compatible with AM2/AM2+ motherboards this dual memory controller compatibility should mean a very painless upgrade path. Something that's very important given the life of CPU sockets now seems so short. However, newer AM3 motherboards will not accept AM2/AM2+ CPUs because they will only offer DDR3 memory, and DDR3 modules use a lower voltage and have a slightly different core architecture to DDR2 making them directly incompatible."AMD's AM3 family will include the quad-core Deneb and DenebFX, dual-core Propus and Regor, and single-core Sargas. Shipments of 45nm products are predicted to surpass those of 65nm products within half a year from launch, noted the sources."So we will still see 65nm CPUs from AMD a long way into 2009, when Intel will likely be starting to launch its first 32nm CPUs. The vast majority of Intel's lineup will be 45nm by then, with the introduction of Nehalem incorporating a memory controller of its own already hitting shelves if roadmaps go to plan.Fusion from AMD, a CPU-GPU mix, should also launch on 45nm as well, so maybe the two processes are moving hand in hand which is why we'll see the new process technology much sooner than expectedhttp://www.memory4less.com/cpus/m4l_Athlon_FX.asp

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Memory4less: AMD 45nm CPUs expected 2H08

2007-06-25T04:35:00.001-07:00

Google AdWords Campaign Optimizer

2007-06-11T07:07:00.000-07:00

What is the Campaign Optimizer?

The Campaign Optimizer is a free AdWords tool designed to help you fine-tune your advertising campaigns. When you run the Campaign Optimizer, we automatically analyze your budget, keywords, and landing page, and create a customized proposal for your campaign.

You can then review the proposed changes and accept the ones you want to apply. You can reach the Campaign Optimizer via the Optimize Campaign link on your campaign details page. You can also go to the Tools page of the Campaign Management tab and click Campaign Optimizer.

The Campaign Optimizer currently supports only certain languages and locations:

For which languages and locations is the Campaign Optimizer available?
The Campaign Optimizer is available for campaigns targeting English, Spanish, French, German, Italian, and Portuguese. The tool does not support campaigns targeted to all languages.

Also, in order to access this tool, your billing address must be located in one of the following countries: Brazil, Australia, the United States, the United Kingdom, Ireland, Germany, Austria, Switzerland, France, Belgium, Italy, Spain, Mexico, Guatemala, El Salvador, Honduras, Nicaragua, Costa Rica, Panama, Venezuela, Colombia, Bolivia, Ecuador, Peru, Chile, Argentina, Paraguay, Uruguay, or the Dominican Republic.

Ram configurator Upgrades

2007-06-06T06:32:00.001-07:00

Ram configurator
http://www.memory4less.com/m4l_itemdetail.asp?itemid=27105443
http://digg.com/hardware/Ram_configurator

Google Reaches For 'Universal Search'

2007-06-05T00:36:00.001-07:00

Infrastructure changes allow for more complete results of multiple media types from Google's homepage.

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Memory4Less: Intel Core 2 Quad & Core 2 Extreame

2007-05-29T03:19:00.001-07:00

Intel's Core 2 Duo processors. After struggling mightily with performance and power consumption problems in the latter-day Pentiums, Intel came roaring back with the Core 2 Duo, producing a chip that goes like stink without spinning the electric meter into a frenzy.Intel has formally launched 3 more quad-core processors that includes for first time to carry Intel Core 2 Quad processor brand name that has begun its expansions of Quad-core PC sales to the mainstream buyers.This Intel Core 2 Quad processor line will be targeting performance desktops and Gaming PCs and Intel also has highlighted its high definition video as its key application. The new Intel Core 2 Quad 6600 processor runs at 2.4 GHz with an 8MB L2 cache. This new processor is available for US $ 851.The only Quad-core desktop Intel has offered previously is its 2.6 GHz Core 2 Extreme QX6700, which also has an 8MB L2 cache. This part is being sold for US $999. Intel has also announced two quad-core processors for single socket servers. Intel introduced the quad-core Intel Xeon Processor 3200 series for single-socket servers. Two new processors are available with clock speeds of 2.4 and 2.13 GHz with a 1066MHz front side bus and 8MB of L2 cache. Quad-core Intel Xeon processor pricing includes the X3220 (2.4GHz) at US$851 and the quad-core Intel Xeon Processor X3210 (2.13GHz) at US$690.Intel is now offering a total of nine quad-core processor versions in the desktop and enterprise market segment.

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Memory4Less: Elpida DDR3 memory receives Intel validation

2007-05-18T07:45:00.001-07:00

Elpida Memory has received Intel's validation for its DDR3 main memory based on the G33 chipset (Bearlake) reference platform. The testing validates that Elpida's DDR3 memory can run on Intel's reference platform and recognizes the excellent quality and reliability of Elpida products. http://www.memory4less.com/memory/DDR2_DIMM.asp

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240 Pin DDR2 1100 MHz PC2 -8800

2007-05-07T23:07:00.001-07:00

The DDR has 184 Pin DIMM, Single Notched, Two operations per clock cycle whereas the SDRAM has 168 Pin DIMM, Double Notched, One operation per clock cycle. In the latest motherboards, DDR is superseded by the newer DDR2 DIMMs. DDR2 can effectively operate at twice the bus speed of DDR.

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Memory4Less: AMD Opteron Processor Specifications

2007-05-07T22:52:00.001-07:00

Visit Advanced Micro Devices, Inc. (AMD)- at Memory4Less.com your online processor comparison resource. Use the AMD Processor Specifications for AMD Opteron Socket AM2Quick Reference Guide to research and compare the Oem and Retail prices.

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Hynix Announced Fastest Mobile DDR SDRAM

2007-04-11T02:04:00.000-07:00

Hynix Semiconductor announced to what it claims to be the industry’s fastest 185MHz 512-megabit mobile DDR 185MHz clock speed, throughput of up to 1.5GB of data per second can be attained with a 32-bit I/O. The ECC feature allows the extension of the refresh interval to be used for reducing the power consumption.

Inside AdSense: When AdSense met Blogger (in beta)

2007-04-06T08:34:00.000-07:00

Inside AdSense: When AdSense met Blogger (in beta)

Memory4less.com Dell upgrades computer laptop desktop

2007-04-06T08:27:00.000-07:00

Memory4less specialize in all DELL memory upgrades 100% guaranteed compatible memories for DELL dimensions. Use memory4less DELL memory Configurator online!

SageWisdomQuotes: Best Wisdom Quotes Famous Saying Quotations

2007-04-06T07:57:00.001-07:00

Friendss to sagewisdomquotes.com Get Random Wisdom Quotes share with your family members’ friends’ huge collection of Quotations! Sheer quotes with the Globe. Still others access quotations to use in their homework, essays, and speeches. Whatever be your motivation, visit this site for everything about quotations.

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SageWisdomQuotes: Best Wisdom Quotes Famous Saying Quotations

2007-04-06T07:37:00.000-07:00

Sagewisdomquotes.com has a largest collection of Wisdom Quoutes you can get random Wisdom Quotes share with your family members’ friends’ huge collection of Quotations! sheer quotes with the Globe. Still others access quotations to use in their homework, essays, and speeches. Whatever be your motivation, visit this site for everything about quotations.